Since flowers are a very visual commodity we realized that our website needed to be cutting edge where we really focused on new photography of our range of flowers to help bring them to life.
(PRWEB) July 29, 2010
Online flower retailer, Flowers For Everyone, is excited with the positive reception to the new design of their website.
Having started the business offline with physical store locations, demand has continued to increase for their products and services and as such the need to consolidate some of the branches to solely focus online has needed to take place.
Flowers For Everyone’s Director, Ryan Primrose is extremely happy with the sites performance and comments on the change:
“Retail has always been our main stream of revenue, however, we have noticed that in the last few years the web side of the business has grown to make up more than half our revenue.”
When asked about the new site design impact on the business he says:
“Since flowers are a very visual commodity we realized that our website needed to be cutting edge where we really focused on new photography of our range of flowers to help bring them to life. With this and user experience in mind, we’re happy with the how the site’s been received so far!”
When asked about his online strategy moving forward Mr. Primrose commented:
On the back of the success of the Flowers For Everyone website, the business has also relaunched the look & feel of their Brides & Bloom website which caters for weddings by taking the stress out of planning wedding flowers and wedding cakes.
Mr Primrose continues to say:
“Brides in Bloom has got a similar kind of facelift to the other site where we focused on simplicity and user experience making it as easy as possible for brides & grooms to organise flowers & cakes for their wedding day.”
For more information, visit http://www.flowersforeveryone.com.au now and find fresh, professionally arranged flowers for any occasion by experienced florists. Check out http://www.bridesinbloom.com.au if you’re planning to get married and need help organising bridal flowers and wedding cakes.