Digital Platforms and Technologies for Publishers: Implementation Beyond 'eBook.'
McHenry, IL (PRWEB) June 17, 2009
Follett Digital Resources, a member of the Follett Corporation family of companies, today announced the availability of a new report, "Digital Platforms and Technologies for Publishers: Implementation Beyond 'eBook.'" The 148-page report details the findings of a comprehensive study of the digital book publishing industry sponsored by Follett Digital Resources and authored by Steve Paxhia and Bill Trippe of The Gilbane Group, an analyst & consulting firm focused on content technologies.
"Digital technology has revolutionized many sectors of the media business. Book publishers are now at the threshold of a similar revolution as they plan their next generation of products, with the building blocks for change largely in place," said Paxhia, Lead Analyst, Publishing Strategy & Technology Practice, The Gilbane Group. "We are thankful so many smart people were willing to share their perspectives and vision with us to allow us to report such a fine collection of best practices."
The study surveyed a wide range of book publishers and related service companies from all market segments including: trade/children, reference, professional, school, and higher education. The final report addresses five key strategic questions:
1. What features and functionality are required to offer readers digital products that expand their reading and learning experience and offers them better value?
2. What are the technology and workflow implications of doing true cross-media publishing?
3. What editorial and business models are best for digital products?
4. What channel relationships and partners are required to maximize new revenue opportunities?
5. What role should search engines play in a publisher's product and marketing strategies?
"We value our relationships with our publisher partners, and are excited to be able to participate in this study of the state of digital publishing," said Steve Siegel, Vice President, eContent, at Follett Digital Resources. "The comprehensive report provides a wealth of best practices through case studies, lessons learned and insightful conclusions drawn by the study's authors."
A free copy of the report is available here.
About Follett Digital Resources
As part of Follett Corporation, benefiting from more than 135 years of industry innovations and leadership, Follett Digital Resources provides software, services and experience to help publishers and educators meet the unique needs of 21st century learners. Drawing on deep expertise in the educational publishing and distribution field, Follett Digital Resources delivers a single source for digital solutions that not only incorporates the most advanced technology available, but is also exclusively focused on improving the learning process. Learn more at http://www.follettdigital.com.