Foster’s Grille Offers Franchise Opportunities in Mid-Atlantic and Southeast; Popular Charburger Restaurant Features Fast, Casual, Family-friendly Food and Atmosphere

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Foster’s Grille offers fast, casual, family-friendly dining in 16 locations, from Maryland to Florida. Now, with the re-launch of its franchising program, Foster’s Grille seeks to expand its presence to 50 corporate and franchise locations within the Mid-Atlantic and Southeast.

Our immediate goal is to grow our presence in the Mid-Atlantic and Southeast region. Once we have grown our presence here, we will expand into new states.

Foster’s Grille offers fast, casual, family-friendly dining in 16 locations, from Maryland to Florida. Now, with the re-launch of its franchising program, Foster’s Grille seeks to expand its presence to 50 corporate and franchise locations within the Mid-Atlantic and Southeast.

Foster’s Grille opened its first location in 1999. Since then, the company has grown to include 16 locations in Maryland, Virginia, North Carolina and Florida. Nine locations are operated by the Foster’s Grille Companies corporate office, while the other seven locations are independently owned franchises. All existing Foster’s Grille locations are well established and have been in operation for approximately four years or longer.

“Our successful locations provide great food, great service and wholesome family entertainment in an upbeat relaxed atmosphere,” says Mike Cerny, president of Foster’s Grille Companies and Foster’s Franchise Concepts. “Our immediate goal is to grow our presence in the Mid-Atlantic and Southeast region. Once we have grown our presence here, we will expand into new states.”

The Foster’s Grille brand combines a family-friendly personality with old time, regional décor and casual but high-quality food, including fresh — never frozen — chargrilled burgers, fresh hand-cut Idaho potato fries and old-fashioned milk shakes. All locations serve beer, and select locations offer wine.

Arcade games and regional décor give each Foster’s Grille location its unique persona.

“We’re a little bit rock ‘n’ roll and a little bit country,” says Cerny of the Foster’s Grille personality. “We have a strong brand, good customer loyalty and great-tasting food. As we grow, our focus is on preserving that quality experience.”

Franchisees own independent locations with support from Foster’s Franchise Concepts, based in Haymarket, Virginia. All franchise owners have access to the exclusive Foster’s Grille operating system, brand and know-how. New owners and applicants receive comprehensive training, support and assistance with site selection and location development. Prior restaurant experience is helpful but not required.

Expansion efforts are currently focused on the Mid-Atlantic and Southeast region, from Maryland to Florida. Foster’s Grille is accepting franchise applications for locations in Maryland, Virginia, North Carolina, South Carolina, Tennessee, Georgia and Florida, as well as neighboring states. Interested applicants can learn more at http://www.FostersGrille.com.

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About Foster’s Grille: Foster’s Grille offers fresh, high-quality yet casual fare that’s reminiscent of neighborhood cookouts in a wholesome, family-friendly environment. Our menu features the exclusive too-big-for-two-hands Charburger, as well as chicken sandwiches, hotdogs, chicken wings, fresh-cut fries, salads, milkshakes, fresh-squeezed lemonade and more. There are 16 Foster’s Grille locations in Maryland, Virginia, North Carolina and Florida, and Foster’s Franchise Concepts is currently accepting new franchise applications. For more information visit http://www.FostersGrille.com.

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Katlyn Norman
McKinsey Development
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