Publicity is not rocket science. Any business owner can do publicity if they have access to the right tools, tactics and advice
Minneapolis (Vocus) December 11, 2009
Small business owners and entrepreneurs who are looking for ways to get more positive media exposure can find many new services and tactics at a new website, http://www.FreePublicityTools.com a new set set up by Publicity Thought Leader Dan Janal.
The site features news of new websites that offer free publicity and marketing tools for small business and entrepreneurs
The site also features reviews of new services that can help business owners get more publicity for their products, their companies and their books.
“There are a lot of free services on the Internet that can help business owners get the publicity they need to get new clients, grow their businesses and become thought leaders in their fields,” said Dan Janal, the leading authority how to turn publicity into profits. He also provides coaching, consulting and mentoring services at http://www.PublicityLeadstoProfits.com
Among the first set of sites reviewed are:
- Press Release Grader, a free service that shows how to improve press releases
- HootSuite – a tool to sent messages via Twitter and organize searches on Twitter
- Compete.com – a website that shows how much traffic your site and competing sites receives over several time periods
Business people can join an update service to receive notifications of new products and services reviewed on the website.
Website owners can also receive an RSS feed of the content to post on their websites or LinkedIn Groups for free.
“Publicity is not rocket science. Any business owner can do publicity if they have access to the right tools, tactics and advice,” said Janal who coaches authors, entrepreneurs, coaches, small business owners and health care professionals.
“I see this site as a way of serving the community and giving back to the community,” said Janal, who founded PRLEADS.com, one of the original sites that helped small business people get leads from reporters who were writing stories and needed to find sourcs to quote.
About Dan Janal
The Los Angeles Times called Dan Janal an “internet marketing expert.” He’s written six books on publicity and marketing for John Wiley. An in-demand keynote speaker, Dan Janal has spoken everywhere from Beijing to Budapest. He has taught at Stanford and Berkeley. He is an award-winning daily newspaper reporter and business editor and was on the PR team that launched AOL. Other clients include the National Football League, IBM and The Reader’s Digest.