FRM Solutions Gives Franchisors a Comprehensive, Flexible, Affordable, and Convenient Alternative to Franchise Management

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FRM Solutions is a new software application to meet franchisors’ business needs for franchise sales, marketing and advertising, real estate and store development, franchisee administration, and compliance tracking. FRM Solutions is built on the industry’s leading Microsoft Dynamics CRM platform and can be customized for each franchisor based on their specific needs.

FRM Solutions

“FRM Solutions was started because franchisors have limited choices for complete franchise management systems that are easy to use and modify for their needs,” said Paul Marnell, Managing Partner, FRM Solutions.

FRM Solutions (http://www.frmsolutions.com), a leading provider of relationship management solutions for franchisors, announced today a new software application to meet franchisors’ business needs for franchise sales, marketing and advertising, real estate and store development, franchisee administration, and compliance tracking. FRM Solutions is built on the industry’s leading Microsoft Dynamics CRM platform and can be customized for each franchisor based on their specific needs. FRM Solutions was founded by Red Clay Consulting, who has completed hundreds of CRM deployments over the past 10 years.

“FRM Solutions was started because franchisors have limited choices for complete franchise management systems that are easy to use and modify for their needs,” said Paul Marnell, Managing Partner, FRM Solutions. “Because current solutions for franchisors are built on proprietary platforms changes to business process, reporting needs and maintaining agility is either a major headache or impossible. Because FRM Solutions is built on the industry-leading Microsoft Dynamics CRM platform that integrates to Outlook, Excel and Microsoft SharePoint, users adopt it and IT gets it.”

FRM Solutions is a complete franchise management software application that allows franchisors the opportunity to interact with franchisees on a deeper level and strengthen their business relationships. From recruiting new franchisees, through tracking projects associated with opening a new franchise location, operating and tracking performance of each franchise, to managing any complaints, FRM Solutions provides a comprehensive yet customizable program that is truly affordable as an alternative to current proprietary products.

About FRM Solutions
FRM Solutions offers franchisors the ability to manage their relationship with franchisees, focusing on Franchise Sales, Marketing and Advertising, Real Estate and Location Development, Contact Management, Franchisee Administration, Legal and Compliance Tracking, and Document Management. For more information about FRM, visit http://www.frmsolutions.com.

About Red Clay Consulting
Founded in 2001, Atlanta-based Red Clay Consulting implements and integrates energy service and enterprise applications. With breadth across multiple vendor systems, including Oracle Utilities (LODESTAR), Microsoft, and Pivotal, Red Clay supports hundreds of clients in the energy, manufacturing, franchise, and financial services industries. Red Clay is a Certified Oracle Partner, past winner of CRM Magazine's Award for Outstanding ROI, nominee for Gartner's CRM Excellence Award, and a Microsoft Gold Certified partner. For more information about Red Clay, visit http://www.redclay.com.

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Rich Mullikin

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