Fruit and Vegetable Juices: A Global Strategic Business Report
San Jose, CA (PRWEB) April 17, 2012
Follow us on LinkedIn – Over the years, juices have garnered sufficient amount of attention as a healthy drink when compared to softdrinks. Mirroring the fact, per capita consumption of juices exhibited robust growth over the past few years while carbonated beverages gained by a modest percentage. Additionally, aerated soft drinks are also being replaced by sparkling juices, which are free from high fructose corn syrup and contain only natural sugars. The marketplace is presently witnessing the influx of juice brands which apart from being economical are fortified with vitamins and minerals, are low in calories compared to soft drinks. Apart from natural and healthy ingredients, products are also being tagged as premium or organic, in order to generate higher sales volumes. With three decades of history, the fruit juice sector is still considered a young industry. Growth in the industry is mainly driven by imports and exports. The fruit juice market value is about twice as much as the tea segment and the sales of fruit juices are also towering over the entire cola segment sales. The phenomenal growth rate in the segment is attracting a lot of new entrants.
Private label juices are capturing the market in both shelf-stable and refrigerated juice subcategories. This is primarily due to the proactive approach to packaging trends, quality and flavor adopted by private label companies. In shelf stable category, private labels continue to witness robust growth across various bottled juice categories. Demand for 100% fruit juice segment is set for higher growth as aging baby boomers look for more ways to improve and sustain health. The market is vibrant with a host of innovations and product launches with juice-makers reinventing product lines towards the 100% fruit juice segment. Juice-makers are contemplating the launch of 100% pure and organic juices. Going forwards, it is estimated that the trend in favor of healthy eating, high quality products with novel tastes, and growing acceptance of fruit juices as part of mealtimes would continue to drive growth in the fruit and vegetable juices market. While health concerns are expected to spike the demand for superfruit juices, safety and environmental concerns would spearhead innovation and new product development in the areas related to organic and 100% natural juice segment.
Europe represents the single largest regional market, as stated by the new research report on Fruits and Vegetable Juices. Asia-Pacific is forecast to emerge as the region holding significant growth potential at a CAGR of 6.3% over the analysis period 2009-2017. Fruit Juices constitutes the largest product category, amassing a gigantic share of the global market, strengthened by sustained demand from chilled ready to serve juice segment. The market is also forecast to race ahead at the overall highest compounded annual growth rate through 2017. Growing economies, such as China and India, present lucrative opportunities in terms of potential consumers. Producers are aggressively promoting and expanding their operations into these countries, localizing their products to reflect tastes and preferences of specific demographic and regional consumer groups. Per capita consumption is expected to increase as juice becomes more popular in China. Present scenario of Chinese beverage industry includes moderate production levels, imported manufacturing technology due to backward local technology, and scope for foreign entry. In the face of all this, the market for beverages in China is poised for positive growth.
The global fruit and vegetable juices market is highly competitive and fragmented in nature, with scores of medium and large player competing fiercely for a larger share of the pie. Private label manufacturers also hold a large share of the market. Key market participants profiled in the report include Del Monte Foods Company, Dr. Pepper Snapple Group Inc., Minute Maid Company, Odwalla Inc., Nestle SA, Ocean Spray Cranberries, Tropicana Products Inc., Welch Foods Inc., among others.
The research report titled “Fruit and Vegetable Juices: A Global Strategic Business Report” announced by Global Industry Analysts Inc., provides a comprehensive review of the fruit juices and vegetables market, current market trends and issues, industry overview, trends in the different market segments, product introductions, recent industry activity, and profiles of major as well as niche players worldwide. Analysis and overview is provided for the years 2009-2017 for major geographic markets, such as the US, Canada, Japan, Europe, Asia-Pacific, Latin America, and the Middle East. Market analytics are provided in terms of Volume (liters) for product segments - Fruit Juices (Frozen Concentrates, Chilled Ready to Serve Juices and Shelf Stable Juices) and Vegetable Juices. The study also provides historic data for an insight into market evolution over the period 2003 through 2008.
For more details about this comprehensive market research report, please visit –
About Global Industry Analysts, Inc.
Global Industry Analysts, Inc., (GIA) is a leading publisher of off-the-shelf market research. Founded in 1987, the company currently employs over 800 people worldwide. Annually, GIA publishes more than 1300 full-scale research reports and analyzes 40,000+ market and technology trends while monitoring more than 126,000 companies worldwide. Serving over 9500 clients in 27 countries, GIA is recognized today, as one of the world's largest and reputed market research firms.
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