GEICO launches iHeartCavemen.com site
WASHINGTON (Business Wire EON/PRWEB ) March 10, 2008 --
To make good use of its creative approach to technology and to advance
its popular Cavemen branding, GEICO has launched a new interactive mock
dating portal, www.iheartcavemen.com.
Visitors to the interactive site can upload user profiles and vote on
their favorite entries. A special morphing feature allows male site
visitors to look their best as caveman suitors, and gives female
visitors a glimpse into the future at what their cavebaby offspring
might look like.
Also featured on the interactive entertainment portal are video profiles
and dates of the pining caveman, Marty, who, for those who have followed
the GEICO ads closely, is still having a hard time trying to get over
Tina.
Last year GEICO launched www.cavemanscrib.com
to give followers of these pop cultural icons a glimpse of their
personal lives. This portal site has attracted over 4.5 million visits
and now has four versions including the new iheartcavemen.com.
To take advantage of the caveman phenomenon, please visit www.iheartcavemen.com.
MULTIMEDIA GALLERY http://www.businesswire.com/cgi-bin/mmg.cgi?eid=5630504
See the original story at: http://eon.businesswire.com/releases/geico/iheartcavemen/prweb761374.htm
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