In my 16 years of crisis communications counseling, I've come to understand a seldom-discussed yet highly significant aspect of crisis management: the challenge of dealing with human nature during times of extreme stress.
Laguna Beach, CA (PRWEB) November 9, 2010
A new book on crisis management features an article by Orange County crisis communications expert Joan Gladstone, president and CEO of Gladstone International.
Gladstone's article, "Convincing CEOs to Communicate Quickly in a Crisis," was just published in PR News' Crisis Management Guidebook, Vol. 4. PR News, now in its 62nd year, publishes books and publications for communications professionals.
According to Gladstone, "In my 16 years of crisis communications counseling, I've come to understand a seldom-discussed yet highly significant aspect of crisis management: the challenge of dealing with human nature during times of extreme stress." She added, "The article provides specific steps for working with top management to achieve consensus before and during a crisis to protect the organization's reputation over the long term." The Crisis Management Guidebook offers chapters on media relations, reputation management, digital communications, and litigation PR.
Gladstone's crisis communications focus began in 1994 when she managed intense media coverage of the County of Orange bankruptcy, the largest municipal bankruptcy in the history of the U.S. Since then, Joan has managed national media relations and stakeholder communications related to labor strikes, foreign-object-in-food crises, environmental issues, political protests, regulatory agency investigations, property rights disputes, executive transitions and more.
In 2007, Gladstone was elected to the prestigious Public Relations Society of America (PRSA) College of Fellows. Entry to the College of Fellows, based on lifetime achievement, is a professional honor awarded to only 500 senior practitioners and educators worldwide in the past 20 years. She is also a 1997 recipient of the Orange County Business Journal's Women in Business Award.
Joan frequently conducts workshops and seminars on issues and crisis management for corporations, professional organizations, nonprofits, cities and counties. She recently presented a crisis case study to the Los Angeles Risk and Insurance Management Society and served on a crisis communications panel for the California Restaurant Association's Board of Directors.
Gladstone founded Gladstone International in 1989 and has more than 30 years of corporate, agency and government public relations experience. She also serves as assistant professor of public relations and advertising at Chapman University in Orange, CA.
About Gladstone International
Founded in 1989, Gladstone International provides issues and crisis communications services to corporations, public agencies, municipalities and nonprofits. Joan Gladstone and her team prepare crisis communications plans to anticipate and manage issues and crises; offer 24/7 counseling, speechwriting, message development and media relations; and conduct on-camera media training to help executives prepare for interviews, website and video broadcasts. For more information, visit http://www.gladstonepr.com.