San Jose, California (PRWEB) October 08, 2012
Follow us on LinkedIn – Packaging is meant to protect the product from damage and dirt and also to retain the freshness of the contents. Packaging is also being used for promotion and advertising and is hence being designed to attract customers. Glass has emerged as the material of choice for some industries owing to its unique properties such as the ability to preserve taste, aesthetic qualities, cleanliness, and recyclability. Glass packaging industry is also significantly influenced by changing demographic profile, which in turn influence consumption habits and design of final products particularly in the healthcare glass packaging market.
Glass packaging industry was significantly affected by the global economic recession owing to the reduced consumer spending that impacted the demand in major end-use markets such as food, beverages, cosmetics and perfumeries. Glass packaging industry in developed countries was badly hit, as consumers traded down from premium alcoholic beverages and personal care products including fragrances and cosmetics. However, the industry staged a healthy comeback in 2010 driven by resurgence in growth fundamentals and improvement in consumer spending. Rising consumer awareness about the benefits of glass packaging also played a role in enabling the industry to overcome the adversities.
Despite facing intense competition from competitive packaging materials, specifically in the soft drinks sector, there exists enormous potential for growth in the glass packaging market owing to the prospects in the wine, beer, and spirits markets. Going forwards, growth in the glass packaging industry will be primarily driven by the relentless efforts of Governments to prop up recycling of glass containers. Further, increasing demand from developing countries such as India and China, increasing sales of cosmetic products, rising consumption of packaged food and beverages especially in developing nations, increasing importance of health awareness, safety and food issues and changing lifestyles. Technological developments such as improvement in existing recycling and production processes, introduction of new processes and products, greater emphasis on reducing weight of glass containers are expected to provide growth opportunities in the coming years.
As stated by the new market research report on Glass Packaging, Europe represents the largest market for Glass Packaging globally. The region offers enormous potential for glass packaging given the premium positioning of the product, specifically for sports and energy drinks segments, and its sustainable feature. Beer packaging has traditionally been dominated by glass, with glass being used as a marketing device by beer companies. Growth in the near future would be driven by the consumers’ healthy eating habits and the launch of innovative offerings in the glass packaging market. Within Europe, Turkey represents the fastest growing regional market with a CAGR of 6.3% over the analysis period. In volume terms, France represents the largest market for glass packaging in Europe. Glass industry in developed and mature markets such as the US and Europe represents a premium and superior quality packaging materials image, as compared to other packaging materials. Glass containers also hold an edge as they can be fully recycled and reused, and easily sorted for recycling based on different colors and shapes.
Lightweight glass containers represents a major trend in the global glass packaging market. The growing demand for lightweight glass containers is intended to not only reduce transportation costs but also improve environmental profile. Leading glass container makers are devising technologies and products to address the customer demand for lighter containers made of glass, which holds significance for the beverages segment. The development of innovatively designed bottles is also significant given the fact that such designs play a critical role in creating as well as establishing beverage brands and also in luring customers. On the other hand, non-beverage sectors such as cosmetics, lightweight designs are of relatively lesser significance. Instead the emphasis is on developing high-end glass bottles for packaging of luxury personal care products, perfumery and prestige spirits. In these applications, the emphasis is on using glass due to its benefits such as longer life, inert material, impermeable nature, and high quality image.
The global glass packaging market is highly fragmented, except in the US and Europe. In Asia-Pacific as well as in Latin America, glass packaging industry is flooded with numerous players, majority of which are regional, serving a limited geographic area. The principal tools of competition include a wide range of marketing attributes such as price and quality. Major players profiled in the report include Anadolu Cam Sanayii A.S., Ardagh Glass Group S.A., Gerresheimer Group, Koa Glass Co. Ltd., Owens-Illinois Inc., Saint-Gobain, Toyo Seikan Kaisha Ltd., Vetropack Holding AG, and Vidrala S.A., among others.
The research report titled "Glass Packaging: A Global Strategic Business Report" announced by Global Industry Analysts, Inc., provides a comprehensive review of trends, issues, strategic industry activities, and profiles of major companies worldwide. The report provides market estimates and projections across geographic markets such as the US, Canada, Japan, Europe (France, Germany, Italy, UK, Spain, Russia, Belgium, Netherlands, Poland, Portugal, Turkey, and Rest of Europe), Asia Pacific (China, India, Australia, Indonesia, New Zealand, South Korea, and Rest of Asia-Pacific), Latin America (Brazil, Mexico, Chile, and Rest of Latin America), South Africa, and Rest of World. Key end-use segments analyzed include Consumer Beverage, Food, and Others.
For more details about this comprehensive market research report, please visit –
About Global Industry Analysts, Inc.
Global Industry Analysts, Inc., (GIA) is a leading publisher of off-the-shelf market research. Founded in 1987, the company currently employs over 800 people worldwide. Annually, GIA publishes more than 1300 full-scale research reports and analyzes 40,000+ market and technology trends while monitoring more than 126,000 Companies worldwide. Serving over 9500 clients in 27 countries, GIA is recognized today, as one of the world's largest and reputed market research firms.
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