Miami, Florida (PRWEB) June 20, 2012
Renowned online tile supplier Mineral Tiles recently launched its newly redesigned website to help their customers have a better and more convenient shopping experience while buying tiles on the site. The overhauled website now sports a cleaner and fresher look, and boasts of a new color palette feature Mineral Tiles says will make shopping for their products far easier than ever.
The addition of a color palette feature to Mineral Tiles’ home page was based on the company’s analysis of their order history. The company’s owners realized that the majority of their customers shopping for tiles preferred to do look at them by color family, much in the same way consumers shop for paints when carrying out a major paint job. Indeed, Mineral Tiles’ goal for offering a color palette is to help customers shop for glass tiles in the same way that they would shop for paint. The company also notes that since virtually any aspect of home decoration is based on colors, it was only prudent for them to group their tiles by color, making it easier for both interior designers and homeowners look to redecorate.
Aside from offering the ability to sort tiles by color, Mineral Tiles’ new website also allows users to narrow their search down to tile type, such as stainless steel tile, backsplash tile, blue glass tile and glass tile, as well as by application, whether as kitchen backsplash, bathroom, swimming pool and more. Of course, the typical options for sorting by price and finish or pattern are also available.
Mineral Tiles belongs to the new generation of tile suppliers who have completely taken their business online, choosing infrastructure on the Web instead of a physical store. By circumventing the need for an actual store and full staff, Mineral Tiles is able to offer lower prices on its products and services. Founded in 2006, Mineral Tiles has made a name for itself by offering high quality tile products, such that the company and its range of glass mosaic tile were featured on the Color Splash show by David Bromstad on HGTV.