Over the last decade, we have grown and changed to adapt to the new economic climate as well as the new media landscape
NEW YORK, NY (Vocus) June 24, 2010
Global Advertising Strategies (Global), an international marketing and advertising agency, celebrated its 10th anniversary with a launch of a new website. The redesigned site, http://www.global-ny.com, offers insight into Global’s creative and strategic approach, highlights case studies and expertise, as well as establishes a dialogue between the agency and its website visitors via the new blog, ‘What’s Left Unsaid’ (http://www.global-ny.com/blog). Launched as a beta product, the site presents a unique opportunity for feedback from its visitors, emphasizing the interactive online identity of the agency.
The website continues to focus on Global’s unique place in the industry and its international roster of clients, but has a polished, edgier look and copy. Designed by the in-house creative team, the website offers client video testimonials as case studies, introduces Global’s senior team as well as provides links to the agency’s subsidiaries.
“Over the last decade, we have grown and changed to adapt to the new economic climate as well as the new media landscape,” said Givi Topchishvili, Global’s founder and CEO. “We needed a website that showcased that progress and development of a multicultural boutique firm to a full-service agency with an international presence in over five countries.”
The design team set out to deliver the ease of navigation with an elegant look as well as a touch of the agency’s personality. “We restructured the site completely to make it more efficient,” said Ahmed Mekky, Director of Creative Services. “The simplified approach depicts the agency’s philosophy as well as communicates out key messages in a streamlined manner.”
The website has already resonated with several of Global’s prospective clients as the video case studies are educational and fun, but also give an option to print the information in a PDF format and distribute to those unable to visit the site. Global-NY.com offers an improved look inside Global and invites you to discover its unique culture.
Visit the site at http://www.global-ny.com
Global Advertising Strategies is a full-service marketing, advertising and interactive agency with international reach. Our capabilities and experience in catering to the diverse cultural and social identities of consumers worldwide is what sets us apart. By functioning as a gateway into specifically selected markets around the globe, Global’s analysis, tools and experience help it to deliver advertising with maximum effectiveness and efficiency. For more information on Global and its capabilities, please visit http://www.global-ny.com.