Google and Atmio Team Up For GoMo Mobile Initiative

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GoMo is a valuable resource to marketers for tools and resources they need to make their websites mobile-friendly. Technologies from GoMo partners, such as Atmio, enable marketers to easily implement mobile websites. The Atmio Platform enables marketers to easily create mobile websites in numerous languages, and then target, and optimize them for maximum effectiveness.

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We are delighted to be part of Google’s GoMo initiative.

Atmio announced that it is teaming up with Google to support Google’s GoMo mobile initiative (http://howtogomo.com). The GoMo Initiative, launched today by Google, provides marketers with the wealth of tools and resources they need to make their websites more mobile-friendly.

“We are delighted to be part of Google’s GoMo initiative,” said Sunil Baliga, CEO of Atmio. “We fully support GoMo, as it fills an important need in the market. End-customers have gone mobile and marketers are racing to follow them. GoMo is a valuable resource for marketers in developing and implementing their mobile websites.”

The Atmio Platform is an easy-to-use web-based software platform that enables marketers to create, target, and optimize mobile websites. Marketers create their mobile websites, in any language supported by mobile browsers, using the Atmio Platform. Atmio’s technology ensures that the mobile websites render right on any cell phone and tablet. Advanced features provided by the Atmio Platform help increase conversions, by having end-customers take actions which marketers are trying to drive, such as click-to-call, lead generation, opt-in, view video, take survey, vote, etc.

Advanced Atmio features that drive conversions:

  • Form and Survey Creator (include forms/surveys on any mobile website)
  • Atmio Connect (write data submitted on forms to 3rd party CRM systems and databases, such as SalesForce and Oracle)
  • Campaign Manager (A/B split testing and scheduling of individual pages in mobile websites)
  • Targeting Engine (select which mobile website pages to display using filters such as mobile device type, location, browser language, etc.)

“Creating our mobile website using the Atmio Platform was a snap," said Phil Bruno, Senior V.P. Sales & Marketing, of Key Source International (KSI), a leader in specialized keyboards. “Our mobile website is a great tool for us to communicate more effectively with mobile customers. With the Atmio Platform, we can easily update the content on our mobile site, thus ensuring mobile customers have access to our latest information.”

About Atmio Inc.
Atmio, headquartered in Silicon Valley, enables marketers to maximize mobile customer engagement. With Atmio’s easy-to-use web-based software platform, marketers and agencies can rapidly create, target, and optimize mobile websites and landing pages. For more information, visit http://www.atmio.com or call +1-408-899-7391.

About GoMo
GoMo is a Google-led initiative dedicated to helping businesses 'Go Mobile' by providing them with the tools and resources they need to make their websites more mobile-friendly. On Google's GoMo website, participating businesses can use the GoMoMeter tool to see how their own sites look and perform on mobile devices, and get personalized recommendations for developing a more mobile-friendly experience for their sites. The GoMo site has information about current mobile trends, best practices for launching mobile sites, a list of developers ready to help companies build sites for mobile, and much more. For more information, visit: http://howtogomo.com or contact Sandra Heikkinen: 212-565-6193 and Sandramh(at)google(dot)com.

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Stan Roach
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