Green Kampong and Admax Network -- Inspiring a Greener Today

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Green Kampong, the foremost conservation community founded by well-known TV personality and eco-activist Nadya Hutagalung, is partnering with Admax Network in an effort to increase awareness of environmental responsibility and green initiatives.

Green Kampong and Admax Network

There is a misconception that being eco-friendly costs a lot of money and that one person does not really make a difference in the big picture. Both are untrue.

Green Kampong, the foremost conservation community founded by well-known TV personality and eco-activist Nadya Hutagalung, is partnering with Admax Network (the leading online advertising network in Southeast Asia), in an effort to increase awareness of environmental responsibility and green initiatives.

"There is a misconception that being eco-friendly costs a lot of money and that one person does not really make a difference in the big picture," says Nadya Hutagalung. "Both are untrue."

This partnership aims to connect more than 76.1 million people on Admax Network's online advertising platform with Green Kampong's wealth of information on how each and every person can be eco-friendly. Grant Watts, CEO of the DMS Group and MD of the Admax Network, adds, "Our actions today set the outcomes for future generations and the world we pass over to our children; with simple and easy to adopt strategies, each and every one of us can make a difference".

Green Kampong believes that there is great strength within a community and is excited that Admax Network has joined the growing list of companies taking a greater interest in conservation and promotion of green initiatives. "We found a lot of synergies partnering with Admax Network; their large audience base has helped us spread the word on conservation to millions of people. Not forgetting, supporting eco-friendly ways to send out marketing messages and paperless advertising is also a key part of conserving our environment," says Nadya Hutagalung.

As part of their Corporate Social Responsibility initiative, Admax Network hopes to create awareness through their Green Page, which provides tips and articles on how to stay green. Since the launch, Green Kampong has seen the number of visitors to their website increased by more than 23%, proving that people are indeed interested to know more and to be part of this conservation movement.

Nadya and the team at Green Kampong also believe that if every one of our everyday actions are preceded by planting a "green thought", we will go a long way in growing and cultivating "green actions". For instance, if we think green before we print an email, we are likely not to print it; or if we think green before we brush our teeth, we are likely to turn off the faucet when we do. Green Kampong also provides easy eco-friendly tips, such as:

1. Buy second hand products – Going for second hand products should no longer be frown upon but encourage as it reduces our carbon footprint. Whether you have just moved or are looking to redecorate, consider an online buying or classifieds service to track down furniture, appliances, and other items cheaply or for free.

2. Go paperless and wireless - If you love books and magazines, you should start borrowing them from the library or accessing them online. This not only saves the environment but also saves you money.

3. Say no to plastic bottles/cups - Bring your own reusable water bottle, coffee mug or lunch box to work and when you are out travelling, this will help reduce the billions of pounds of un-recycled plastic waste every year.

Click here for more tips: "http://www.greenkampong.com"

About Admax Network

Admax Network, launched in 2006, is a subsidiary of the DMS Group. It is the leading online advertising network in Southeast Asia with offices in Indonesia, Malaysia, Philippines, Singapore, Thailand and Vietnam. Admax Network is focused on making it easy to connect premium brands with over 76.1 million people and help publishers maximize their revenue. With over 2,900 high-quality and content-safe websites, Admax has a full range of customized advertising solutions – including Her Network and Boost – that deliver the right audience in the right environment. For more information, please visit "http://www.admaxnetwork.com".

About DMS Group

DMS Group is the holding company for an integrated group of leading technology-enabled media services that includes Admax Network, Syndacast and Media Plus. Through continuous innovation, DMS Group makes it easy for advertisers and their agencies to connect with the right audiences in targeted environments across Asia Pacific. For more information, please visit "http://www.dmsasialimited.com".

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Rati Otrakul
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