ON Networks Goes Green with New Digital TV Show, Mainstream Green
AUSTIN, Texas (Business Wire EON/PRWEB ) November 14, 2007 --
Green living enthusiasts can learn about eco-friendly building practices
and sustainable living alternatives from the convenience of their
laptop, video iPod or iPhone, thanks to a new digital TV show, Mainstream
Green (www.mainstreamgreen.tv),
from ON Networks™, Inc. The video-on-demand
series is designed to be an online
green resource for consumers buying or building a home, as well as
existing home owners looking to “go green.”
Hosted by high-performance home builder Alex Pettitt, Mainstream Green
engages and informs viewers on all things environmentally friendly –
from the nitty-gritty of insulation to the big picture of master-planned
communities. By educating viewers on such eco-friendly
building alternatives, Mainstream Green hopes to arm them
with money-saving, healthier options that are also designed to make the
world a little greener.
Part documentary, part interview show and part “how
to,” Mainstream Green’s
format is much like that of an HGTV program, with a dash of This
Old House thrown in. Each 4-6 minute episode tackles a different
topic, ranging from recycling on the job to eco-friendly pest management.
“With increased awareness of climate change,
global warming, and rising home heating costs, consumer interest in
green building has reached a tipping point. As such, the debut of Mainstream
Green is sure to appeal to a wide stretch of the population,”
says show producer Isaac Levy. “The show is
truly for anyone – from green building
novices to aficionados looking to embrace the home-building techniques,
designs and materials which green building advocates.”
Mainstream Green is part of ON Networks’
collection of smart entertainment that can be watched anytime, anywhere
and on any device. ON Networks is one of the largest providers of
original, high-definition content that is compatible with all Apple
platforms, including the iPhone, iPod and Apple TV.
Viewers who like to watch TV on the
Internet can screen episodes by visiting www.mainstreamgreen.tv.
There, they can also subscribe to receive notices about new
Mainstream Green episodes and related information. Other ON Networks
shows celebrating wellness and healthy living include Zen Living, Feng
Shui Your Way and Budget Health Nut.
To share an episode of Mainstream Green, simply visit www.mainstreamgreen.tv
and select the desired episode. Next, click on either the “embed
HTML” or “share
video” icon below the player control bar.
There, you can e-mail the episode to a friend or view the embedded HTML
player code, which can be copied and then pasted into any blog or web
page.
About ON Networks, Inc.
ON Networks is changing the way traditional TV programs are created,
distributed, consumed and monetized. It's a new media company delivering
original, high-definition shows on-demand across multiple digital
platforms, including the Internet, digital cable, IPTV and various
mobile and gaming devices. Offering lifestyle programs for a variety of
pastimes and pursuits, ON’s weekly shows
satisfy the growing demand for relevant, smart and entertaining
programming that is available when, where and how viewers want to watch
it. ON Networks is a privately-held company backed by Accel Partners,
Austin Ventures and AT&T. See tomorrow’s
television today at www.onnetworks.com.
ON Networks is a trademark of ON Networks, Inc. All other names may be
trademarks or registered trademarks of their respective owners.
See the original story at: http://eon.businesswire.com/releases/green/mainstream/prweb569641.htm
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