Media Alert: Zilliant Hosts Webinar to Help Companies Predict and Control Their P&L

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Learn How to Grow Your Business With Confidence and Control

WHO: Eric Hills, Chief Evangelist and Senior Vice President at Zilliant

WHAT: Zilliant, a leading provider of predictive sales applications designed to improve companies’ financial results, is hosting a webinar to explain how businesses can consistently make their numbers with confidence. Eric Hills, Zilliant’s chief evangelist, will introduce a new approach to P&L management called “predict and control,” a methodology that harnesses the power of Big Data and pricing to achieve superior growth.

This new approach relies on predictive optimization to model the impact of price strategies in advance, and deploys the right tactics to ensure businesses achieve their desired P&L results. The webinar will explain why the traditional “plan and report” approach still used by some businesses fall short in the face of market volatility and competitive pressure, and relies too heavily on intuition to make critical decisions.

WHEN: Wednesday, August 22, 2 – 3 p.m. CT

WHERE: Parties interested in learning how to grow their numbers can click here to register for the webinar. (

WHY: Join this webinar to learn:

  •     Why the “plan and report” approach is fundamentally flawed when it comes to profit and loss performance improvements
  •     How to leverage price, the most powerful, yet most underutilized, means to drive top- and bottom-line results
  •     The core science concepts behind predicting the outcomes of price strategies
  •     How a “predict and control” capability can allow you to respond to business needs such as cost increases, competitive pricing and more

About Zilliant
Zilliant provides predictive sales applications that enable our customers to make their numbers. Our data-driven solutions convert revenue, profit and go-to-market objectives into actionable guidance such as price recommendations and sales opportunities, driving top- and bottom-line growth of five to 10 percent or more. Our flexible SaaS platform enables customers to start improving their results within one quarter by integrating into existing systems and processes. Learn more about how Zilliant helps companies make their numbers at

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Sarah Hoffman
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