The Weirdest, Wackiest, Grossest, and Most Monster-sized Guinness World Records (TM) Make Digital Bow at kidthing

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Guinness World Records (TM) brings its signature brand of record-breaking fun facts to kidthing, the first and only downloadable digital media player just for kids.

Guinness World Records on kidthing

Kids are always enthralled with the humor in whatever is weird, wacky or gross and these first four titles certainly hit all the marks. Guinness World Records is an ideal addition to the kidthing lineup as they share our approach to making learning and fact-finding interesting, entertaining and fun

Guinness World Records (TM), the world authority on record-breaking achievements, announced a digital partnership with kidthing® to bring its signature brand of record-breaking fun facts to the first and only downloadable digital media player just for kids. Guinness World Records is introducing its first ever digital product for kids with the "InfoBot" which engages and entertains as kids discover amazing feats. The series of four titles: The Best Weird World Records, The Best Wacky Sports World Records, The Best Gross World Records and The Best Monster-sized World Records are now available for purchase and download in the kidthing store.

These Guinness World Records titles join kidthing's rapidly growing library of games, digital books, videos and activities. kidthing, a recent National Parenting Association 2009 Seal of Approval winner, features an online store filled with digital learning and entertainment products from leading publishers and content companies such as Dr. Seuss Enterprises, Scholastic, HarperCollins Publishers, Garfield (Paws, Inc.), Penguin Young Readers and Animal Atlas.

kidthing allows parents to easily manage their kids' digital media collections and keeps kids safe on their computers. Fun and engaging content is downloaded to the kidthing player that kids can play anytime - even when disconnected from the Internet. There are no subscription fees and products start at 99 cents. kidthing runs on Windows XP or Windows Vista and will be available for Mac at a future date.

The Guinness World Records' series serves up some of the most amusing and zaniest achievements known to mankind. The loudest burp, the heaviest insect, and the longest ear hair are just a sample of the titillating tidbits sure to amaze and "gross out" kids of all ages. The InfoBot adds an extra element of surprise by enabling kids to engage an animated robot which randomly selects world records and achievements to present with a picture and a fact.

"Kids are always enthralled with the humor in whatever is weird, wacky or gross and these first four titles certainly hit all the marks. Guinness World Records is an ideal addition to the kidthing lineup as they share our approach to making learning and fact-finding interesting, entertaining and fun," said kidthing founder and CEO Larry Hitchcock.    

Jennifer Gilmour, Licensing Manager, Guinness World Records commented, "It's perfect that Guinness World Records is partnering with kidthing as we both share the goal of making sure kids have fun while they learn. Parents and teachers who love our annual book now have more ways to enjoy our content thanks to kidthing's interactive capabilities.

About Guinness World Records
Guinness World Records is the universally recognized authority on record-breaking achievement. First published in 1955, the annual Guinness World Records book is published in more than 100 countries and 25 languages and is one of the highest-selling books under copyright of all time with more than 3 million copies sold annually across the globe. Guinness World Records celebrated its 50th anniversary edition in 2004, a year after the sale of its 100 millionth copy. Guinness World Records also annually publishes the Gamer's Edition; a records book devoted solely to the world of computer gaming and high score record achievements. The Guinness World Records website (http://www.guinnessworldrecords.com) receives more than 11 million visitors a year. Guinness World Records is part of the Jim Pattison Group, one of Canada's largest privately owned companies which is a conglomerate of interests, including advertising, broadcasting, grocery stores and automotive retailing.

About kidthing
kidthing is the first and only free digital media player made just for kids. Created by parents, kidthing provides a safe haven for kids to play and learn away from web browsers and ads. kidthing's store is filled with a wide variety of fun and engaging products - digital animated books, interactive games, activities and videos from some of the world's leading brands. kidthing is the creator of Dear Mr. President, the first project in a collaborative series called ConnectingKids. ConnectingKids projects provide opportunities for children to share their ideas with each other in a safe and secure way at kidthing.

Parents can preview and buy affordable products with prices starting at under a dollar as well download free stuff to try out too. Once purchased, content is automatically downloaded to the kidthing player and can be viewed anytime and anywhere - without needing to be connected to the Internet. kidthing is based in Los Angeles. Visit kidthing at http://www.kidthing.com

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Laura Plunkett

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