Everyday Health is the Fastest Growing Online Health Property in 2007: Maintains Number 2 Spot for Four Straight Months; New comScore Numbers Show Traffic Up 400% Year over Year

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Only a year after its launch, Everyday Health, which is operated by Waterfront Media, the largest privately held online health company, reports that year to year traffic has increased over four hundred percent. According to December comScore Media Metrix traffic figures released this week, Everyday Health received more than 12 million unique visitors, making it the second largest online health property for the fourth straight month. In December 2006, the site received just over two million visitors.

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Everyday Health's entry into the marketplace is exciting for both consumers and advertisers

    December's usage figures show Everyday Health attracted more unique visitors than large health information aggregators like Revolution Health Network, AOL Health and Yahoo! Health. The new comScore numbers reinforce a recent independent study by Manhattan Research, LLC , which found that a higher percentage of people visit Everyday Health's flagship site, EverydayHealth.com, on a daily basis than any other health online health site.

"Everyday Health's entry into the marketplace is exciting for both consumers and advertisers," said Ben Wolin, Waterfront Media's CEO. "We appreciate the fact that millions of consumers regularly choose Everyday Health sites, including our flagship site, EverydayHealth.com, whose mission is to help users proactively manage their conditions with our unique tools, expert content, and supportive communities. Our continued exponential growth provides our advertisers a host of opportunities to reach targeted consumers seeking to manage their health."

EverydayHealth.com features unique stage-based condition centers, customizable online tools, more than 20 physician experts, and content partnerships with Harvard Medical and National Heart, Lung and Blood Institute (NHLBI), to help empower millions of serious health users to manage a variety of health conditions and live healthier lives

About Waterfront Media and Everyday Health

Waterfront Media is the largest privately held online health company and operates Everyday Health. Through its network of health, diet, fitness and pregnancy Web sites, including its flagship EverydayHealth.com, Waterfront Media enables consumers to live healthier lives every day. For more information, please visit http://www.waterfrontmedia.com.

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Kim Newman
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