New York, NY (PRWEB) November 8, 2010
Healthcare Consultancy Group (HCG) announces the appointment of Jennifer Brooks as president of member company The Scienomics Group (TSG) (http://www.scienomicsgrp.com), one of HCG’s five leading healthcare communications firms.
As its president, Ms. Brooks will lead TSG in its continued growth, championing and transforming the delivery of strategic healthcare communications and peer-to-peer education, and expanding service offerings that will foster and enhance professional-patient interaction and understanding.
Ms. Brooks brings impressive credentials to this position. With more than 20 years of experience managing the growth of global brands and agencies, she offers a unique blend of client and agency perspectives on the changing landscape of healthcare communications.
Ms. Brooks comes to TSG from HealthEd Group, where she was senior vice president, managing director. Ms Brooks had a leadership role in the management and growth of this patient education agency, which focuses on disease and brand awareness education initiatives on behalf of its pharmaceutical clients. Prior to her recent agency experience, Ms. Brooks developed and led US and global marketing and brand strategy for Ethicon, a Johnson & Johnson company, focusing on DERMABOND® and plastic surgery suture franchises.
In making this announcement, Denise Bottiglieri, PhD, CEO of HCG, which is a member of Diversified Agency Services (DAS) of the Omnicom Group, said, “Jennifer has demonstrated her strategic planning, solid content development, and launch experience across a variety of therapeutic categories and markets. She has a proven track record of growing a successful agency based in client service and innovation, resulting in sustained organic growth and an expanding client roster, and we are excited to have her at the TSG helm.”
“I am looking forward to building upon TSG’s established strategic healthcare communications and peer-to-peer education platforms and to helping transform our service offerings as our healthcare industry continues to evolve,” said Ms. Brooks. “One area of substantial unmet need is the healthcare professional-patient interaction, as it offers an opportunity for enhanced disease education, clear and realistic treatment expectations, and support of patient self-management for compliance.”
ABOUT The Scienomics Group (TSG)
The Scienomics Group sets the gold standard in both live and digital peer-to-peer healthcare communications and in stakeholder education, providing proven, measurable results for brand strategy, scientific content development, speaker management, and logistics planning services. TSG helps clients achieve marketing and educational goals by delivering targeted, informative, and persuasive education across the range of stakeholders and throughout a brand's life cycle—from molecule to market maturity.
ABOUT Healthcare Consultancy Group (HCG)
When it comes to science, we’re in our element.
The Healthcare Consultancy Group (http://www.hcgrp.com) is composed of a group of independently managed healthcare communications companies dedicated to delivering accurate, strategic, and compelling scientific communications.
As one of the largest and most established providers in the country, our world-class healthcare communications organization has offices in New York, NY; Basking Ridge, NJ; Stamford, CT; Cleveland, OH; and San Francisco, CA; and has partners in Europe, Asia/Pacific, and Latin America.
The integrated healthcare communications companies of HCG are:
- BlueSpark Healthcare Communications – experts in combining science and strategy to create impactful programs, publications, and digital services to address our clients’ needs throughout the product lifecycle (http://www.bluespark-ideas.com)
- Health Science Communications – globally admired and respected scientific communications with unique expertise in bridging science, digital, and strategy for early and approved products (http://www.hsci.com)
o Scientific Strategy Partners – pre-eminent nonpromotional scientific consulting and publications planning
- Hyphen Digital – leading digital strategy consulting firm providing innovative interactive healthcare communications driven by physician search insights (http://www.hyphendigital.com)
- ProEd Communications – premier scientific communications and regulatory consulting services partner; uniquely poised at melding diverse perspectives to support communications throughout the product lifecycle (http://www.proedcom.com)
o Accuverus – a strategic healthcare and digital communications partner to the pharmaceutical, biotechnology, and device communities
- The Scienomics Group – gold standard in scientific communications and both live and digital peer-to-peer and patient-focused healthcare education
ABOUT Omnicom Group Inc.
Healthcare Consultancy Group is part of Diversified Agency Services (DAS) within Omnicom Group Inc. (NYSE:OMC) (http://www.omnicomgroup.com). Omnicom is a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and other specialty communications services to over 5,000 clients in more than 100 countries.