Our main goal with the redesign of the Healthy Kids website was to make the option for health care more accessible to families across Florida.
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Tallahassee, FL (Vocus) September 16, 2010
3W Studios recently launched a redesign of the website for Healthy Kids. The new, more user-friendly site will help the organization increase access to quality health care services for Florida’s children. The design also focuses on tighter incorporation with Florida KidCare, the state’s high-quality, low-cost health insurance for children, of which Healthy Kids is a partner.
“Our main goal with the redesign of the Healthy Kids website was to make the option for health care more accessible to families across Florida,” said Jeremy Spinks, 3W Studio Director. “Since its original launch, the website has handled more than 650,000 online applications. Families can also use the website to access their account and make changes if necessary.”
The website is the source that allows families to apply online for Florida KidCare program. The “Apply Now” section of the site includes a detailed list of the paperwork needed to apply. All Florida KidCare programs, including Florida Healthy Kids, are applied for with just one application. Healthy Kids offers year round open enrollment with processing that only takes 4-6 weeks. The website provides general information about the program, the costs and benefits of joining, resources and healthy tips for children of all ages. It also features integration with the corporation’s social media efforts including Facebook, Twitter, and Word Press.
“The website redesign is a part of our overall effort to simplify the application process and provide easy access to the information families need about accounts,” saidFlorida Healthy Kids Executive Director Rich Robleto.
The majority of the families enrolled in Healthy Kids only pay $15 to $20 per month and more than 222,300 children are enrolled throughout the state.
About the Florida Healthy Kids Corporation:
Florida Healthy Kids is a government-funded program that provides affordable health insurance for families not eligible for Medicaid. Its mission and values is to assure access to quality health services for Florida’s children with focus on family, cultural awareness, innovation, and compassion.
About 3W Studios:
3W Studios is an accomplished and award-winning interactive design agency specializing in design, development, and management for innovative companies and associations. As the interactive division of Kidd Group, 3W Studios, was founded in 1996, to meet the growing needs of our clients and the market as a whole. 3W Studios has a proven history of success providing dynamic and valuable online solutions