Hitlab Scores Using DHS (Dynamic Hit Scoring) Music Analysis

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Hitlab Gives Musicians Tools to Evaluate Their Personal Creations Using DHS (Dynamic Hit Scoring) Analysis

Hitlab

"Our technology captures in great detail every aspect that gives a song its unique "hit" characteristics, whether it's the melody, harmony, tempo, instrumentation or more," said Tomas Gauthier, Hitlab President and Founder.

HITLAB, the leading personalized music service, today announced that music creators now have more ways than ever to evaluate their creative process using Hitlab's newly updated DHS (Dynamic Hit Scoring), a sophisticated, hand-built music analysis technology. Artists can submit their songs to be transformed into various sound frequencies (including tempo and pitch) that are compared and scored against the highest ranked songs over the past six years' of the Billboard Hot 100 songs chart.

"Our artists have been telling us for a while that they use DHS as a tool to test for hit potential," said Tomas Gauthier, Hitlab President and Founder. "Our technology captures in great detail every aspect that gives a song its unique "hit" characteristics, whether it's the melody, harmony, tempo, instrumentation or more. We're pleased to offer artists more new ways to personalize and engage with their music by providing creative feedback on optimizing success."

Hitlab recently applied its DHS algorithm in partnerships with ASCAP (the American Society of Composers, Authors and Publishers), the leading U.S. performing rights organization, in a national songwriting contest and with The Recording Academy (http://www.grammy.com) to give an unsigned, up-and coming artist or band the chance to perform at the 3rd Annual Social Media Rock Stars Summit, an official GRAMMY® Week event.

Hitlab is partly owned by Grammy nominated songwriter/artist/producer and hip-hop superstar Akon who was able to correctly anticipate pop icon Lady Gaga's success to date. Lady Gaga, who was discovered by Akon and is signed to his Kon Live Distribution label. Three of her massive hits, "Poker Face", "Just Dance", and "LoveGame" earn Hitlab DHS scores of 90% and over.

About HITLAB.com:

HITLAB is a new media company focused on reinventing the way music is discovered, produced, marketed and distributed. The Company is a joint venture between a key Canadian Internet Company and world-renowned multi-platinum-selling artist Akon. HITLAB owns a proprietary DHS (Dynamic Hit Scoring) music analysis technology which transforms the song into sound frequencies that are compared against highly ranked songs on Billboard magazine's Hot 100 single charts to test for "hit potential". HITLAB’s global social networking music community caters to new and emerging artists, early adopter listeners and talent seeking labels. Already in English and Chinese, HITLAB is developing new versions of its website based for French, Spanish and Hindi communities. For more information, visit the company's website at http://www.hitlab.com/

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Brian O'Neal
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