Holiday Jewelry Sales Surge for Online Luxury Retailer JRDunn.com

JRDunn.com bucks industry trend and posts solid numbers in holiday sales.

As a whole, our company has not lost how important the diamond and bridal business is for jewelers. There are a lot of brick and mortar stores out there that are giving up on the engagement ring business due to fierce competition

We refuse to go down that route. We know the diamond business is where we make new clients and if you do your job right they'll come back and shop with you for the Holidays. And thankfully, that is exactly what happened.

Lighthouse Point, FL (PRWEB) December 24, 2007 -- JRDunn.com is pleased to announce a 61% increase in the number of orders shipped over last year for the month of December. The company saw strong growth across the board in all categories and is particularly pleased with the increase in demand for loose diamonds.

"As a whole, our company has not lost how important the diamond and bridal business is for jewelers. There are a lot of brick and mortar stores out there that are giving up on the engagement ring business due to fierce competition," says Sean Dunn, founder of JRDunn.com. "We refuse to go down that route. We know the diamond business is where we make new clients and if you do your job right they'll come back and shop with you for the Holidays. And thankfully, that is exactly what happened."

While the privately held company declines to provide exact sales volume, management said their increase over 2006 was "sizable and seven figures". Company executives went on to state that they expect to capture more market share in 2008 with continued double digit sales increases.

In addition to loose diamonds, JRDunn.com showcases over 30 designer jewelry brands on its website at www.jrdunn.com. Top brands include Tacori, Scott Kay, Roberto Coin and John Hardy. JRDunn.com offers clients the unique ability to shop top name brand designer engagement rings and purchase competitively priced certified diamonds without the traditional retail markup. For more information about JRDunn.com, visit the company's website at www.jrdunn.com.

Contact:

Julie Izanec
J.R.Dunn Jewelers
954-782-5000
julie(at)jrdunn.com

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