we hope that everyone who enjoys the practice will be able to work with us to create their very own home studio
Oxfordshire (PRWEB UK) 20 December 2012
Euro Controls UK are selling hot yoga at home packages directly from their website. Customers can purchase specialist heaters and humidifiers that will create the correct environment needed to practice Hot Yoga, also known as Bikram Yoga. Bikram Choudhury created the concept of Bikram Yoga in the 1970s. 26 postures are performed in a room heated to 40 degrees Celsius. The postures are chosen specifically for the way they promote detoxification, stimulate vital organs and stretch muscles in a safe way. It’s thought that just one 90 minute session can burn up to 600 calories as well as promoting mental well-being. Hot Yoga has become increasingly popular in the UK in recent years and hot yoga studios have been cropping up in every city. According to the daily mail, hot yoga was the key to Team GB’s Olympic success.
Thanks to celebrity fans of hot yoga and plenty of special offers doing the rounds on daily deals sites, hot yoga has become one of the most popular forms of exercise in the UK. The hundreds of hot yoga studios around the major cities certainly don’t struggle to fill their classes, and the cost of attending a class certainly reflects this. Classes in London cost anything from £10 - £20 for a 90 minute instructor led group session. One of the trends for hot yoga is the “30 Day Challenge”. Bikram Choudhury has emphasised at his many teaching forums that hot yoga is only fully effective when practised every day. To encourage customers to visit class every day, most hot yoga studios offer a special incentive or wall of fame for those who manage to attend 30 classes in a row. Discounts are usually offered for monthly or even yearly packages but the cost of these packages can be unaffordable to the average person.
What Euro Controls UK are achieving with their new hot yoga at home equipment is a way for hot yoga devotees to practice hot yoga at home as often as they like without breaking the bank, rushing to class before or after work and sharing a rather fragrant studio with 20 other yogis. Setting up a home studio including the installation of high-tech infrared lamps which are intended to emulate the feeling given by natural heat from the sun, can cost as little as £400 which is already a huge saving on a yearly hot yoga studio pass which would cost in the region of £900 - £1000.
We think it’s a great opportunity’, says Tim Watts of Euro Controls UK. ‘People everywhere are starting to appreciate the health benefits that hot yoga can bring, and the provision of specialist heaters and humidifiers is something that we have great experience with. A move into the domestic market was the sensible next step, and we hope that everyone who enjoys the practice will be able to work with us to create their very own home studio’.
And who knows, with Brits becoming more and more entrepreneurial as the recession continues on, we may see hot yoga mini studios popping up across the nation.
Based in Oxfordshire and servicing the UK and Europe, Euro Controls UK Ltd focuses on the supply, installation and maintenance of adiabatic cooling, free cooling, air conditioning and infrared heating systems.