Adhere has given us an awesome, refreshed business concept that will keep Relative Home Systems at the top of Houston’s home technology market.
Houston, Texas (PRWEB) January 12, 2012
Relative Home Systems, formerly known as Relative Sound, is a Houston-based home technology company specializing in all aspects of home audio and video, including security systems, lighting automation, acoustic engineering and theater design. As a preferred provider and showcase dealer for major names such as Crestron, Lutron, Vantage and Elan, Relative offers sales, service and installation for some of the best home technology brands in the business.
In an effort to better reflect their current all-encompassing range of products and services, they are unveiling a new brand identity.
When the company originated, their focus was primarily on audio technology in the home. Their growth over the past ten years has resulted in the need for an entirely new brand that not only connects to the full breadth of services they offer, but can also grow with them. To accomplish this, they called on the expertise of Houston web design company Adhere Creative.
The comprehensive rebranding includes a new name, logo design, business cards, stationery and web design. Adhere Creative’s team of marketing and branding specialists worked with Relative Home Systems to formulate a fresh new design that better reflects the company’s image, and the range of products and services they provide for many of Houston’s premier custom homes.
Adhere partnered with Relative to accomplish a complete branding makeover that takes into account the evolving nature of the company’s services, and showcases its expertise in integrative home technology. Wayne Getschman, Partner at Relative Home Systems, states, “Adhere's attention to our company structure, goals, and our desire to grow our client base and extend our market area reassured us that they were the right marketing agency to transform Relative Sound to Relative Home Systems.”
Boyd Purkis, Partner at Relative, also believes that Adhere’s branding efforts will have a significant impact on the company’s visibility in the home technology industry. “From logo design, to business cards, to website design and launch, Adhere has exceeded our expectations. Adhere has given us an awesome, refreshed business concept that will keep Relative Home Systems at the top of Houston’s home technology market.”
The team at Adhere Creative is pleased to be an integral part of this major rebranding campaign for a local business serving Houston residents. Daniel Vaczi, Director of New Business at Adhere says, “Working with these guys was great. It is always exciting to be a part of the metamorphosis of a brand. When Relative came to us they knew they needed something new. By taking the time to understand their brand, we were able to deliver a solution that is not only new, but also meaningful.”
From theater design and construction to climate control systems and surround sound for the entire home, Relative Home Systems aims to be the leading Houston-area provider of state-of-the-art home technology. With a major rebranding effort, courtesy of Houston web design agency Adhere Creative, they have taken a major step toward accomplishing this goal.
Adhere Creative, a Houston web design, branding, and inbound marketing agency, specializes in results-driven marketing initiatives for the Houston business community.