Waterloo, Ontario (PRWEB) July 19, 2012
Lookitap, a search engine for iPhone, iPad and iPod touch apps, has released a new version of its search engine, which for the first time, makes the content within apps searchable. With this capability users can search the content of the apps and review them before downloading or browsing their current apps.
"There are many apps with great content, but the content is not searchable by the current search engines. We have started to index the data of these apps and add it to our search engine. Our goal is to make the apps searchable," said Hamid Molavian the Co-Founder of Lookitap.
Right now there are hundreds of thousands of apps in the App Store with rich content, but the content of these apps is not searchable because the web crawlers of search engines such as Google are not capable of crawling apps. This problem becomes more serious when the information in these apps is not accessible in the Web or, they are not organized and well presented in the Web. All of the current app search engines and app discovery systems are simply based on the title, description and sometimes a bit of information from the Web. This limited information about the apps quite often produces poor search results and introduces download redundancy or ends in no results being returned at all.
Lookitap aims to solve this problem by exposing the content of apps to search. Lookitap's crawlers are designed specifically to extract data from within apps. This information is indexed and fed into the Lookitap search engine, producing the best results for any search query based on its robust ranking system. There are many search terms from the name of the plants to the name of the recipes that app search engines return no results, however, the Lookitap search engine returns the proper apps, which have information about these keywords.
The problem of not being able to search app content is more prominent in certain App Store categories, such as health, which have apps with more rich content. For instance, if a user looks up the medical terms "glioma" or "thymoma", he or she has to browse through several apps to find the ones, which specifically contain information regarding these terms. However, by searching these keywords in Lookitap's search engine users could easily find the apps, which include information about these diseases and see few lines of content before they actually browse the apps.
Lookitap currently indexes and makes the content of tens of thousands of apps searchable. More iPhone, iPad and iPod Touch apps content will be crawled over time and will be added to Lookitap's search engine so users can find the best apps for their specific needs. "We have some exciting new products in the pipeline" said Molavian.
Lookitap.com is a start-up company, based in Waterloo ON, specializing in mobile app search technology. The Lookitap search engine finds the best apps for your search query and displays content from within the apps before you download or browse them. Currently, the Lookitap search engine covers iPhone, iPad and iPod Touch apps.