We redesigned our blog to reflect the passion our team members have for what we do at the company. The blog is written by employees throughout the company, in all departments, not just marketing.
(Vocus) May 22, 2010
iContact, an industry leader in email marketing services today launched The Official Email Blog, showcasing best-in-class email marketing solutions, and featuring the passion, insight and experiences of the people behind the brand.
The completely redesigned blog, accessible at http://blog.icontact.com, includes iContact product news, events and iContact Client Spotlights. However, the site goes far beyond the information found in typical corporate blogs.
The Official Email Blog also contains sections on Email Marketing Best Practices, Company Culture, Corporate Responsibility Projects and Developer Insights.
“We redesigned our blog to reflect the passion our team members have for what we do at the company,” said Keith Moore, Chief Marketing Officer at iContact. “The blog is written by employees throughout the company, in all departments, not just marketing."
The sections of The Official Email Blog include:
Focuses on iContact-related news, press releases, product news, client spotlights, and most notably, articles, which allow our team members to share their experiences and knowledge from various industries both related and non-email related.
Email Marketing Best Practices:
As part of iContact’s mission to continually educate and lend to the success of customers, the Email Marketing Best Practices section features client case studies, tips & tricks, and email marketing white papers, designed to help readers better streamline and strengthen their own marketing campaigns.
iContact has long been proud of its diverse team members from across the globe. Each month, iContact hosts various team building events and activities, as well as additional perks like bagel Mondays, monthly company lunches, and more. The iContact iNews Project highlights team member accomplishments through both an internal company newsletter and a monthly iNews Video. The Official Email Blog will include information on the company’s culture, including links to videos and information on various events.
Building on the example of founders Ryan Allis and Aaron Houghton, iContact supports non-profits and community-giving initiatives. iContact’s team members are dedicated to serving their local community through ongoing volunteer efforts. Featured posts will include our team members and their community efforts in both iContact’s 4-1s and Volunteerforce Programs.
iContact prides itself on being an industry leader of email marketing technologies, trends, and software. In line with this vision, the blog will feature up-to-date Technology and Design related articles from iContact’s developers, as well insights into the company’s future goals and technology enhancements.
To visit The Official Email Blog, go to http://blog.icontact.com.
With more than 63,000 customers, iContact provides email marketing for small businesses and non-profits. iContact allows for easy creation of email newsletters, surveys, and autoresponders. Market leaders like Intuit, Vonage, Symantec, International Paper, LG Electronics and ReMax, use iContact to build stronger relationships with their customers and prospects at a fraction of the cost of traditional marketing methods.
iContact, designed for the Small Business market, is available at http://www.iContact.com; iContactPlus, a suite of custom and managed services designed for mid-sized organizations, is available at http://www.iContactPlus.com.
For media inquiries, contact Chuck Hester, APR, Communications Director, Chuck(at)iContact(dot)com or 919.459.1451.
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