Enterprises would look in vain for the single ‘best’ product to cover any situation because externally facing social software (EFSS) products take very different approaches to creating externally facing communities...
Naples, FL (PRWEB) September 01, 2011
INgage Networks, an award-winning provider of enterprise social software solutions, has been positioned by Gartner, Inc in the Niche quadrant of the Magic Quadrant for Externally Facing Social Software*. This in-depth vendor evaluation assists organizations in deploying an externally facing social software solution. INgage Networks’ inclusion in the Magic Quadrant is based on Gartner’s evaluation of the company’s completeness of vision and ability to execute.
According to Gartner’s Report: “Enterprises would look in vain for the single ‘best’ product to cover any situation because externally facing social software (EFSS) products take very different approaches to creating externally facing communities. Also, a community focused on customer support or product branding, for example, requires different features than a community aimed at engaging alumni or enabling innovation. Buyers should focus on finding the right products to meet their community's needs. Buyers should observe users' behavior, survey their requirements and try to understand the nuances.”
INgage Networks’ inclusion in the Magic Quadrant comes at the heels of an earlier 2011 analyst report by Hypatia Research, which evaluated 20 social software vendors. In that report, INgage Networks ranked as the top vendor based on its platform, product roadmap, company vision and depth of service offerings. The Hypatia Research is available to INgage Networks customers and prospects by free download.
*Gartner, Inc., Magic Quadrant for Externally Facing Social Software, Jeffery Mann, et al, August 25, 2011.
About the Magic Quadrant
The Magic Quadrant is copyrighted 2011 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
About INgage Networks
Established in 1999, INgage Networks provides enterprise social software solutions specifically designed for business and government. The company’s award-winning solutions enable organizations to connect with customers through social media to drive commerce, build stronger relationships, and improve overall business performance. INgage Networks provides clients with SaaS solutions that include a mobile marketing application, professional services, and advanced analytics to drive actionable results. For more information, visit http://www.ingagenetworks.com.