Inouis Core indisputably sets itself apart from all other handbag organizers with a look and feel that bonds seamlessly with premier designer handbags.
New York, NY (PRWEB) March 28, 2011
Inouis (pronounced /inwi/) is the ultimate destination for unique accessories with a timeless sense of elegance. A fusion of high-end and clever design, Inouis was created to transform the functional accessories space. The brand features distinctively luxurious materials, superior craftsmanship and impeccable packaging.
Inouis’ first product, Core, is a high-end handbag interior organizer that will save stylish women countless hours of frustration. Inouis Core transfers items from one handbag to another in a matter of seconds, keeping everything organized and accessible at all times, in every bag.
Inouis Core indisputably sets itself apart from all other handbag organizers in the market with a look and feel that bonds seamlessly with premier designer handbags.
“We are convinced that Inouis will really resonate with busy women that want to use their time efficiently, without compromising style or elegance. As busy women ourselves, we felt that there was a disconnect between products created exclusively around functionality and those featuring high-end craftsmanship and luxurious materials. We are very excited about launching a brand that bridges that gap,” said Laura Feyen.
“Our product was created by top handbag designers using the finest materials available. We know women love the outside look of their handbags; our goal is that they love their interior: their Core. It will not only save elegant women time by keeping their bags’ interior organized in style, but it will also allow them to enjoy their collection much more by eliminating the hassle of switching bags,” said Connie Coulomb.
Inouis will become a favorite among style-conscious women who appreciate the importance of smart products.
Josie Natori, CEO of The Natori Company, shared her enthusiasm about Inouis on her blog: “I carry my life in my bag! Blackberry, reading glasses, lipstick, moisturizer, etc… But I always end up rummaging through trying to dig out what I need. I just received the perfect gift to remedy that problem: the Inouis Core. I love that it’s flexible and adjustable to fit different bags and is made from quality leather!” Click here to read the full entry.
“It’s been in my handbag for ten minutes and it’s already indispensable! The leather is so incredibly soft! And the packaging was really outstanding…I was wowed from the moment I saw the box. It’s the perfect gift!,” raved one of the first customers who received the product.
Inouis Core is available as a modular 3-piece set that includes Core, Core-mini and a convenient credit card / ID case. Core is expandable and features a total of 20 pockets: 15 interior and 5 exterior. Core-mini has a total of 6 pockets and a main zippered compartment.
Inouis Core comes in two versions, a super silky textile and a luxurious Italian Leather. Several colors are available. Retail prices start at $200 for the textile version of the 3-piece set. Click here to view, print or download Core’s e-Brochure.
For additional information about Inouis and to purchase, please visit http://www.inouis.com.
Inouis is the ultimate destination for unique functional accessories with a timeless sense of elegance. The brand features distinctively high-end materials, superior craftsmanship and impeccable packaging. Inouis is a must for stylish women who seek time-saving accessories with uncompromising sophistication.
ABOUT THE FOUNDERS:
Laura Feyen has extensive experience in management and strategic leadership for internationally renowned companies in a variety of industries. For over 15 years, she has held positions in sales, operations, strategy and business development. Laura holds an MBA from the Darden School of Business at the University of Virginia.
Connie Coulomb has over 15 years of hands-on experience leading key strategic and marketing initiatives for globally recognized companies. Connie has held positions in marketing, sales, strategic planning, and business development. Connie holds an MBA diploma from the Stanford Graduate School of Business.