New iPhone Fashion App Enables Instant Feedback from Friends

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We really want to help women, and even some men, get input from people they trust, either from friends or others with similar taste in fashion.

Austin, Texas (PRWEB) January 20, 2010

“It’s a matter of life or dress” is how the team at Golirious, a mobile applications startup based in Austin, Texas, characterizes the situation many have found themselves in: trying to decide between more than one fashion option for that special event. “Which outfit should I wear tonight?” “Which one looks best on me?”

Just launched on the iPhone App Store, Love It or Lose It is an iPhone fashion app that can enable fast feedback from friends and the Love It or Lose It Community, providing advice when it’s needed to help decide what to buy or what to wear. Designed to be used to take photos of dresses, jewelry, purses, shoes, full outfits and more, the iPhone app allows recipients to rate each photo they see as either "Love It", "Like It" or "Lose It". The sender receives the summarized results instantly and avoids fashion drama.

Go to Love It or Lose It on the iPhone App Store.

Gitanjali Venkatrao, Director of Fashion and Design for Golirious, says, “We really want to help women, and even some men, get input from people they trust, either from friends or others with similar taste in fashion. These are the opinions that count when you’re wondering what to buy or wear. I think it’s really cool that I can be out looking at some fabulous purses and to find out what others say about them on the spot, to see if one is more fabulous then the other! Sometimes things are a little more desperate though, that’s when we say it’s a matter of life or dress!”

A full-featured iPhone fashion app:

Take a Pic: Take pictures and send them to friends or the Love It or Lose It community for instant fashion feedback!

Photo Feed: Anyone and everyone can strut their stuff here. This feature allows someone to post photos to the community for everyone to see and rate.

Friends: Add friends and view their profiles including their Wish Lists. Get help in finding gifts for “hard to shop for” friends.

My Style: Add favorite stores and designers. Soon Love It or Lose It will suggest other friends who have the same taste in fashion.

Profile: Members can see all the photos they have taken, as well as view or edit personal information.

My Photo Feed: Members can see all the photos they have sent out and all the photos you have received from friends.

Wish List: A place to save favorite items and drop some hints by sharing a Wish List with friends.

Help: Just in case you need some help, there is a quick run through of how to use Love It or Lose It.

Settings: Change some of the settings within the app, like push notifications and customize it to your liking.

Push Notification: Know instantly when someone wants your feedback on a fashion choice, even when you’re not in the Love It or Lose It application!

For additional information on Love It or Lose It, the iPhone fashion app, please visit http://www.loveitorloseitapp.com.

Golirious LLC, is a mobile applications startup, based in Austin, Texas that specializes in fun, practical apps to run on the iPhone, Google Android and other smartphones. Love It or Lose It is the company’s first release.

Contact:
Martha Perez
888-355-0206
golirious.com

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