iPinion Announces Web App for Smartphone Market Research Surveys

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iPinion, LLC announces the beta release of its mobile Web App version of the company’s popular iPinion native smartphone survey application. Emulating the rich user experience of its native app, iPinion’s mobile Web platform is ideally suited for random sampling as well as panels giving researchers unprecedented flexibility from a single platform.

iPinion's Web app interface emulates the native app experience

Where connectivity is not an issue, researchers can now launch the iPinion “in-the-moment” surveys via a Web link or QR code.

iPinion, LLC announces the beta release of its mobile Web App version of the company’s popular iPinion native smartphone survey application. Emulating the rich user experience of its native app, iPinion’s mobile Web platform is ideally suited for random sampling as well as panels giving researchers unprecedented flexibility from a single platform.

Where connectivity is not an issue, researchers can now launch the iPinion “in-the-moment” surveys via a Web link or QR code. “We are very excited that our smartphone Web app has been so well received during beta testing,” says Jeff Linenfelser, VP of Customer & Partner Development for iPinion, “The Web App operates and feels like a native app, adding to its appeal”.

iPinion is attracting customers who prefer native apps and Web apps. iPinion’s customer user-base for native apps continues to grow at a robust level. iPinion provides market researchers and product managers with the opportunity to benefit from the company’s platform’s strength and also leverage the company’s world-class services bureau and mobile panel network of nearly 1.3 million members on smartphone and tablet devices.

“As first to market with its smartphone Web App, significant deliveries scheduled for the next 24 months in the product roadmap and numerous top tier customers, iPinion is establishing itself as the market leader and thought leader in the global smartphone survey market," says Michael Skarzynski, CEO of Red Lion Technologies, LLC, Advisor for iPinion and former CEO of Arbitron NYSE:ARB.

About iPinion, LLC:
iPinion, LLC is a leading enterprise-grade smartphone market research solutions provider. Integrating its advanced smartphone application platform with its world class service bureau and a panel network of nearly 1.3 million members, iPinion delivers unprecedented smartphone data collection capabilities for the research industry. The iPinion native application is available for iOS, Android and RIM and can be freely download on iTunes, Android Market, and Blackberry App World respectively.

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John Hondroulis, Director of Marketing
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