ISA Education Director Tracey Cook Earns Certified Association Executive Credential

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Tracey Cook, director of education and training for the International Sign Association (ISA), has obtained the Certified Association Executive (CAE) credential. The CAE is the highest professional credential in the association industry and is granted by the American Society of Association Executives. Less than five percent of all association professionals have earned the CAE.

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ISA is very fortunate to have an individual with her personal and professional qualities.

Tracey Cook, director of education and training for the International Sign Association (ISA), has obtained the Certified Association Executive (CAE) credential. The CAE is the highest professional credential in the association industry and is granted by the American Society of Association Executives. Less than five percent of all association professionals have earned the CAE.

To be designated as a Certified Association Executive, an applicant must have a minimum of three years' experience in nonprofit organization management, complete a minimum of 75 hours of specialized professional development, pass a stringent examination in association management, and pledge to uphold a code of ethics. Approximately 3,500 association professionals currently hold the CAE credential, which was first awarded in 1961.

"Tracey brings a wealth of expertise in developing and managing adult education, training and outreach programs and this professional designation underscores the value she adds to our team," said ISA President and CEO Lori Anderson. "ISA is very fortunate to have an individual with her personal and professional qualities."

Since joining the organization in November 2008, Cook has been instrumental in repositioning ISA as a preeminent provider of educational and training programs for the modern on-premise sign industry. Under her leadership, ISA has launched a series of timely webinar programs on such topics as navigating the economic crisis and preparing for policy changes under the new Obama administration. She continues to work with ISA member committees, subject matter experts and other industry professionals to define curriculum and training material requirements relevant to the modern sign industry.

The International Sign Association is a 2,600 member organization comprised of manufacturers, users and suppliers of on-premise signs and sign products from all 50 U.S. states and an additional 54 countries. ISA exists to support, promote and improve the sign industry, which sustains the nation's retail industry.

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