Dallas, Texas (PRWEB) December 26, 2012
Japanese consumers started to take on more loans in 2012. This was due to improved consumer demand due to growing card lending, in particular credit card lending, while the earthquake of March 2011 and the 2010 installment sales law slowed down the growth of card lending over the review period. With the considerable loss in payday loans, financial institutions were very proactive in increasing card transaction spending among existing cardholders, with the promotion of discounts and reward points, as well as revolving payments. These loans by credit card are not considered long-term debts by the majority of Japanese consumers who prefer to pay off their debts in the next month.
Consumer Lending in Japan report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.
Product coverage: Consumer Credit, Mortgages/Housing.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Mortgage shows a sign of recovery
In 2012, the housing market saw a positive improvement as a result of the increase in new housing starts. This was driven by the continued reduction in the housing tax rate and the Eco-point system for housing offered to first-time homebuyers. In addition, the increased reconstruction demand for housing in the Tohoku region due to the March 2011 earthquake had a positive impact on the housing market. However, with the end of the Eco-point system for housing in 2012, this will pose downward pressure on the performance of mortgage loans over the forecast period despite reconstructive efforts in Tohoku.
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