Job Median to Leverage Social Networks for Professional Purposes

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Today the popularity and connective power of social networking websites is old news, but a new company is adding innovative meaning to the social networking web scene.

Leverage the power of your social networks.

Exponentially increasing the power of your Rolodex

Job Median, the first of its kind Web 2.0 service that utilizes online social networks to connect people to the professional world, is harnessing the power of such networks to help a generation of job seekers find careers through direct personal connections.

By linking sites like Facebook, LinkedIn and Twitter, Job Median can connect individuals to companies through people they already know. The so-called six degrees of separation that is so well known in the business world can now be applied to what has already become an everyday activity for millions of people worldwide; searching for old high school pals, re-establishing long-lost connections, and job searching all rolled into one. Unlike existing social aggregators, Job Median will allow users to find powerful connections across multiple networks, positioning to be the leading tool for facilitating employment connections. “Exponentially increasing the power of your Rolodex that’s where the value comes from,” said founder and CEO of Job Median, David R. Sutton.

With Sutton’s vision for expanding the world of social networking into a business driven climate, he hopes Job Median will be the next step for these social networking websites; a more personal and reliable way for a generation of job seekers to find permanent positions at their top wanted companies. By using the Job Median search engine and its patent pending method, which capitalizes on the secondary agreements between and online social networks, Job Median can bring together all networking connections through these websites and summarize all information necessary to benefit a job seeker in their career-building process. The ultimate goal of is to establish online social networks as legitimate tools of the business world. Job Median is positioned for the wide demographic of online social network users both for job seekers and for business-to-business purposes. The demographic of the business-to-business users is seen as having great potential as users will be able to utilize the same free service to dramatically expand their professional network connections.

Like other social networking sites, Job Median will include a messaging service and will allow users to view others’ profiles, network connections and add other networks to search criteria. A typical user’s demographics are: students, graduates, and unemployed or already employed but seeking a higher or better-paid position.
Limitations of the site are also similar to those found in popular social networking sites. There is a level of privacy that allows for users to make business connections without revealing their full personal social network profiles.

Sutton’s job-seeking campaign doesn’t stop there. Additionally, Job Median plans to develop a licensed program that monitors students and alumni’s social networks for college and university career centers with the goal of becoming a definitive source of alumni information for major universities across the globe.

“Anything to get you ahead of the pack is helpful especially in this economy,” said Sutton. According to Job Median’s executive summary, the time schedule for its release was very short due to the world’s current economic conditions. With its recent launch, the company will be able to capitalize on the obvious need for resources to find employment. “Maintaining the competitive advantage of providing actual contacts that the user knows and allowing them to e-mail their respective candidates appropriately, gives the user immediate satisfaction in knowledge that they have a legitimate source within the company they are seeking to contact,” the summary states.

Job Median’s short-term revenue will be earned through an ad-based revenue stream provided by Google’s ad serving platform, AdSense. Job Median plans to develop and manage its own inventory of advertisers with the help of a third-party service. Additional ad revenue will be earned from sponsors looking to advertise upcoming networking events and/or job fairs. Long-term revenue will be supported through the licensed program that will be offered to the universities and colleges.



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