Juice and Smoothie Bars: A Global Outlook
San Jose, California (PRWEB) January 16, 2012
Follow us on LinkedIn – The global juice and smoothie bars market is all set to make a splash, reviving from the recent economic slump that caused the market to dry out for two years. Juice and smoothie bars today is one of the rapidly growing business opportunities worldwide with fresh juice outlets coming up in every nook and corner amidst increasing consciousness among consumers about healthy snacking. Lately, several food chains entered the market by establishing their own juice and smoothie bar chains or by offering their smoothie or juice brands through the retail sector. Growth in juice bar industry vastly depends on discretionary spending by consumers, which in turn is influenced by a country’s economy and the level of available discretionary income with consumers. During 2008 and 2009, consumer spending was significantly affected by the credit crisis. The trend was clearly evident across the world, especially in developed nations. However, as world economies collectively set into a phase of recovery post 2009, juice and smoothie bars were seen as attracting crowds once again.
In a diversified market already flooded with a glut of new products, innovation is of essential importance to retain and expand the number of consumers. Innovation in products, quality service ensures loyal customers and continued success for market players. Fortified or enriched drinks are the latest in a line of highly innovative products offered to the consumer in recent years. Going organic is the latest fad in the market. Letting consumers know that a juice or a smoothie bar is doing its part in reducing carbon footprint would also go a long way in increasing visits of interested consumers.
The research report titled “Juice and Smoothie Bars: A Global Outlook” provides a collection of statistical anecdotes, market briefs, and concise summaries of research findings. The report offers an aerial view of the world juice and smoothie bar market and the juice industry and identifies major trends, issues, challenges and growth drivers. Market discussions in the report are punctuated with fact-rich market data tables. Regional markets elaborated upon include United States, Canada, Japan, Europe (France, Germany, UK, Spain and Russia), Asia-Pacific, Latin America and Middle East & Africa. Also included is an indexed, easy-to-refer, fact-finder directory listing the addresses, and contact details of companies worldwide.
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