JumpTime Named 2012 CODiE Finalist by SIIA

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Content Valuation Platform is 1 of 7 Finalists for Best Business or Competitive Intelligence Solution

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We are honored to be recognized by the SIIA. The CODiE Awards have long been a bellweather of innovation and creativity.

JumpTime has been selected as a 2012 CODiE Awards Finalist by the Software & Information Industry Association (SIIA), the principal trade association for the software and digital content industry. JumpTime’s Traffic Valuator™ is one of seven finalists in the category for Best Business or Competitive Intelligence Solution. Winners will be announced on May 10 at the SIIA’s “All About the Cloud” annual conference in San Francisco.

Established in 1986, the SIIA CODiE Awards recognize excellence in the business software, digital content, and education technology industries. All nominated products and services are extensively reviewed by judges with deep industry expertise. CODiE finalists represent companies who are developing the applications, services, infrastructure and tools that are driving the software and services industry forward.

JumpTime provides content value management solutions that help publishers and marketers define the true value of their content assets, increasing the ROI for their business operations. JumpTime was founded by a leading economist, the former head of research for Yahoo, an expert in artificial intelligence, and a media veteran from Viacom, MTV Networks and Virgin Interactive.

The Traffic Valuator suite is based on “FloPower,” JumpTime’s proprietary valuation algorithm that calculates the revenue and revenue potential of every piece of content in a network, in real time. FloPower recognizes that content has two jobs to do: 1) meet user needs, which delivers immediate financial value and 2) drive users deeper into the experience, which delivers future financial value.

Media and entertainment companies are using the Traffic Valuator suite to inform product development, partnerships and pricing decisions, and seeing significant lift in engagement and revenue.

“We are honored to be recognized by the Software & Information Industry Association. The CODiE Awards have long been a bellweather of innovation and creativity, and we are proud to be named a finalist along with other leading business software companies,” said JumpTime co-founder and CEO Michele DiLorenzo.

Last week, DiLorenzo presented “Moneyball for Media: Unlocking ROI with Content Value Management” at Federated Media’s Signal: San Francisco event.

About JumpTime, Inc.
JumpTime is a Los Angeles-based technology company whose patented FloPower algorithm solves the problem of monetizing high-quality digital content. JumpTime provides Content Value Management solutions that help publishers and editors define, measure and manage the value of their business and product decisions. The Traffic Valuator™ suite delivers decision-support tools that maximize revenue and engagement. Clients include Hearst Newspapers, msnbc.com and The Nation. For more information, visit http://jumptime.com/.

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