K’NEX(R) Brands Named a Standout SMB by Consumer Goods Technology Magazine

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K'NEX Brands is pleased to be included among the list of Standout Small and Mid-Sized Businesses (SMBs) selected by Consumer Goods Technology (CGT) magazine in April 2011.

We are very honored to be recognized by a respected industry publication like Consumer Goods Technology magazine

K'NEX Brands, America’s building toy company focused on Building Worlds Kids Love™, is pleased to be included among the list of Standout Small and Mid-Sized Businesses (SMBs) selected by Consumer Goods Technology (CGT) magazine in April 2011.

“We are very honored to be recognized by a respected industry publication like Consumer Goods Technology magazine,” said K’NEX President and CEO Michael Araten, “and we hope that our philosophy and the information we shared on our drop ship program in the magazine helps other businesses flourish.”

K’NEX was one of eleven businesses selected by Consumer Goods Technology magazine as companies to watch in 2011 and beyond. Each selected business received a one-page profile in the magazine focusing on general company information, the biggest successes of 2010-2011, and each company’s future plans. The Standout SMBs were Consumer Goods Technology’s April feature story and an image of the new K’NEX Mario Kart Wii-licensed building set appears on the magazine’s front cover.

K’NEX recently introduced new spring additions to its line of building toys for kids ages 2+ including new sets in the popular Sesame Street, NASCAR and Monster Jam-licensed lines as well as the brand new Mario Kart Wii building toys.

Consumer Goods Technology magazine is the leading resource for consumer goods executives looking to improve business performance. The April issue of CGT is available online at http://www.consumergoods-digital.com/consumergoodstechnology/201104#pg1.

About K’NEX Brands
Founded in 1992, K’NEX Brands, the world’s most innovative construction toy company, was established to make and sell what has become one of the world’s leading integrated construction systems for children. Winner of over 200 international awards and recognitions, K’NEX is America’s building toy company focused on Building Worlds Kids Love™, and encourages youngsters to “imagine, build and play.” For more information, please visit http://www.knex.com.

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Aimee Cirucci
K'NEX Brands
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