Traditional Affiliate Programs vs CPA Affiliate Offers
Clearwater, FL (Vocus) February 12, 2008
Think Partnership Inc. d.b.a. Kowabunga!® (AMEX:THK), the leading provider of interactive performance-based advertising networks and technology platforms, will be exhibiting its diverse line of interactive brands and solutions at Affiliate Summit West Las Vegas being held February 24th through February 26th at the Rio All-Suite Hotel and Casino in Las Vegas, Nevada.
As a kick-off to the event, Kowabunga!’s Todd Farmer, VP of Distribution, and John Vehlewald, Sales Director, will be featured presenters at Affiliate Classroom Live on Saturday, February 23, 2008, a unique learning session that includes an expert panel presenting and instructing their craft to affiliate managers. The session, titled “Traditional Affiliate Programs vs CPA Affiliate Offers”, will take place from 1:00PM – 2:00 PM PST. The program is geared to help affiliate managers determine which type of approach best fits with their strategies while also demonstrating merchant applications of both program types to reach their goals.
On Sunday, February 24th, from 12:00PM - 6:00PM (PST), Kowabunga! will participate in the Affiliate Meet Market Event at Table #12. The event enables extensive networking opportunities for affiliate marketers in an open-air, face-to-face environment.
The event exhibition hall officially opens Monday, February 25 – 26, 2008 at 10:00 AM PST. Kowabunga! will display in booths 202 and 204, showcasing popular products and services including MyAP™, ValidClick AdExchange™, PrimaryAds™, and Second Bite™.
Affiliate Summit attendees generally break into three main categories; affiliates, merchants, and networks, with each category representing approximately one third of the attendance. The event enables extensive, productive networking opportunities for all categories of attendees, while providing educational sessions on the latest industry issues.
For more information on Affiliate Summit West Las Vegas, visit http://www.affiliatesummit.com.
About Kowabunga! Inc.
Think Partnership Inc. is now doing business under the name “Kowabunga! Inc.” and will seek formal shareholder approval to change its legal name to Kowabunga! Inc. later in 2008. Kowabunga Marketing Inc. will continue as a subsidiary, operating its affiliate network and related products.
Kowabunga! Inc. is the leading provider of interactive performance-based advertising networks and technology platforms. Kowabunga! provides a comprehensive and integrated set of scalable and cost-effective marketing solutions for both advertisers and publishers. These solutions increase customer retention and revenues through a diverse set of related marketing channels, including affiliate marketing, click-fraud-protected pay-per-click advertising, lead generation, interactive direct marketing, integrated offline advertising, campaign management, public relations, and branding. Kowabunga! also operates several direct-to-consumer services including online dating, online education, and home business opportunities. High-profile brands include ValidClick AdExchange™, MyAP™, PrimaryAds™, BabyToBee™, Second Bite® and MSA. For more information, visit http://www.kowabunga.com.
Forward Looking Statements
Statements made in this press release that express the company's or management's intentions, plans, beliefs, expectations or predictions of future events, are forward-looking statements. Those statements are based on many assumptions and are subject to many known and unknown risks, uncertainties and other factors that could cause the company's actual activities, results or performance to differ materially from those anticipated or projected in such forward-looking statements. For a discussion of these risks, see the company's report, as filed with the Securities and Exchange Commission on Form 10-K, filed March 29, 2007, under the section headed "Risk Factors." The company cannot guarantee future financial results, levels of activity, performance or achievements, and investors should not place undue reliance on the company's forward-looking statements.
727-324-0046 ext. 2170
tanya.boggs @ kowabunga.com
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