Lanmark Group's Michael McCarthy Selected by NJBiz as One of New Jersey's "Forty Under 40”

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Michael McCarthy, Chief Creative Officer of New Jersey healthcare advertising, marketing, and communications agency Lanmark Group recognized for his commitment to business growth, professional excellence, and the community.

Lanmark Group, a full-service healthcare advertising, marketing, and communications agency, is pleased to announce that its Chief Creative Officer, Michael McCarthy, has been selected as one of NJBiz magazine’s Forty Under 40 for 2006.

Each year, the Forty Under 40 awards program honors men and women 39 years old or younger who have been making headlines in their field and who share a commitment to business growth, professional excellence, and the community. Nominees are either self-nominated or nominated by another person. Winners are selected by an independent panel of judges.

A program of NJBiz magazine, and sponsored by AXA Advisors and Wiss & Company, LLP, the winners will be honored at an awards reception on Monday, November 6th at the Sheraton at Woodbridge Place in Iselin, NJ, and featured in a special supplement to NJBiz.

“I am extremely honored to be included in this prestigious list of New Jersey business leaders,” remarked McCarthy. “I feel deep gratitude and I am humbled by my peers for considering me worthy of such an honor.”

Throughout the years, McCarthy has had extraordinary success, both personally and professionally. Currently, as CCO of Lanmark Group, McCarthy is commonly referred to as the “Face of Lanmark.”

Under McCarthy’s leadership, Lanmark has experienced record profitability while streamlining the organization in both size and client portfolio. He is an openly gay executive who has successfully lobbied for Lanmark Group to provide same-gender partner benefits to its employees and their significant others.

McCarthy is also one of the few CCOs in the world of advertising to possess an MBA in Pharmaceutical Marketing. He has been featured as a guest lecturer at over 60 medical and dental schools throughout the US and abroad. McCarthy serves as an adjunct professor at UMDNJ’s School of Dentistry and is a marketing consultant to the American Dental Association.

In addition, McCarthy also enjoys the status of being the youngest member of the Smithsonian Institute/National Museum of Dentistry Marketing Advisory Board located in Maryland.

McCarthy also finds time to contribute to the local community. He spends his free time devoted to two specific areas in New Jersey: gay and lesbian issues and animal care. He holds active roles in the Gay Men’s Health Crisis, Meals on Wheels, PAWS, and the Names Project -- remembering those lost to AIDS via the largest quilt project in the world.

For a full list of nominees for this year’s Forty Under 40, please visit

About NJBiz

NJBiz is the leading provider of business news and information about New Jersey companies and the New Jersey economy. The company publishes a weekly newspaper and also distributes information through books, an Internet site, and other media. In addition, NJBiz hosts a series of seminars, conferences, and awards programs throughout the year.

About Lanmark Group

Founded in 1977 and located in Eatontown, New Jersey, Lanmark Group is an award-winning, full-service advertising, marketing, and communications agency specializing in the healthcare fields. The company’s client roster includes Ansell Healthcare, Darby Group Companies, DentalEZ Group, GE Financial Healthcare, Heraeus Kulzer, Johnson & Johnson, OraPharma, Sirona, Sunstar Butler, and Wm. Wrigley Jr. Company. Accolades include the 2005 MarCom Creative Award, The AGC 63rd Annual Graphic Arts Award, and the New Jersey Business Marketing Association’s 2004 Judges Recognition Award. Lanmark also ranked 12th in NJBiz Magazine’s “Best Place to Work in New Jersey” survey in 2006. For more information, visit


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Erin Foster
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