Introducing AMPLIF∙eye Lash & Brow Fortifier by Xtreme Lashes

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Jo Mousselli, President & Founder of Xtreme Lashes Eyelash Extensions extends her product line with AMPLIF∙eye™ Lash & Brow Fortifier. A revolutionary new product the safely nourishes and fortifies lashes and brows for amplified length, thickness and volume - minus the side effects.

AMPLIFeye Reaches The Follicle

I had three objectives in developing AMPLIF∙eye™ Lash & Brow Fortifier

The lash business has never been bigger ($1 Billion and counting in 2009). From mascaras to lash extensions, every aspect of the business is growing. Now, Jo Mousselli, President & Founder of Xtreme Lashes, the global leader in eyelash extensions, introduces AMPLIF∙eye™ Lash & Brow Fortifier. No longer content with mascaras or temporary eyelashes, women want to improve the integrity and quantity of their own natural lashes. AMPLIF∙eye™ Lash & Brow Fortifier does both. It's formulated to take lashes to the next level: longer, stronger, thicker, darker and more plentiful-the perfect base for eyelash extension application.

Working with the world leaders in eyelash growth technology, Jo Mousselli developed a prostaglandin-free formula that delivers proven results without the drug-related side effects. In this highly competitive field, the ingredients and delivery system make this product a standout in a category filled with non-performers. "I had three objectives in developing AMPLIF∙eye™ Lash & Brow Fortifier," explains Jo, "it has to perform, it has to be safe and it must be compatible with Xtreme Lashes eyelash extensions." She has succeeded on all three fronts.

One key to efficacy is the combination and concentration of active ingredients in
AMPLIF∙eye™ Lash & Brow Fortifier. A trio of peptide complexes works together to create maximum lash growth by stimulating cell communication and metabolism in the follicle. The peptide complexes rejuvenate and restore the amino acid production that decreases naturally as we age. The penetration of the amino acids is facilitated by an organized phalanx of botanicals that pump a protein-enriched bath of oxygen-infused blood to the follicles to maximize growth. Within as little as two weeks of regular use, lashes are reinvigorated and youthfully activated at the follicular level-where it really counts.

The other part of this power equation is the delivery system. Most products simply sit on lashes. AMPLIF∙eye™ Lash & Brow Fortifier penetrates into the lash through the lash line to stimulate growth and promote strength from within the follicle. Lashes grow longer, stronger, darker and more plentiful because they are nourished, revitalized and empowered internally. This is the AMPLIF∙eye™ Lash & Brow Fortifier difference-real results without the drug-related side effects.

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Rex DeGuzman
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