Working in the lending industry ourselves, we understand the high cost of leads
Sunrise, FL (PRWEB) March 3, 2010
EPIC Loan Systems, software company specializing in loan management systems, announced today the launching of a brand new, state-of-the-art lead management platform that enables payday loan lenders to offset the high costs of acquiring leads through data monetization. The platform also allows lenders to have more control over the lead delivery process, and identify and remove poor lead sources.
Payday loan lenders will be able to see a live demo of the new platform at the upcoming CFSA 2010 Annual Conference, being held March 3 - 6, 2010 in La Quinta, CA. CFSA 2010 Annual Conference is the premier educational and network event for the payday loan industry. Lenders can preview the new platform by visiting EPIC Loan Systems at booth 207.
The EPIC Lead Management Platform offers a more complete solution to payday loan lenders seeking a means to route leads in real-time. They can filter out poor lead sources, and ultimately, sell leads to the highest bidder. According to John Bruss, Director of Marketing of EPIC Loan Systems, these details were crucial in the development of the new lead management platform. "Working in the lending industry ourselves, we understand the high cost of leads," says Bruss. "Lenders need to be able monetize their data, and they need an easier solution to facilitate the selling of organic or withdrawn leads."
EPIC Loan Systems sought to build a lead management platform that could seamlessly integrate with its existing loan management system. Whereas their loan management system allows payday loan lenders to effectively manage the lead acquisition process; the EPIC Lead Management Platform is the other half of the equation.
"Once lenders process their leads through our loan management system, they can monetize their unused organic and withdrawn leads through our new EPIC Lead Management Platform," says Bruss. "This new platform allows lenders to maximize ROI and effectively manage their cost margins."
About EPIC Loan Systems
EPIC Loan Systems (http://www.epicloansystems.com) is a company established by a group of seasoned lenders in the payday loan industry seeking to improve upon existing technologies to effectively deliver what lenders need. Partnering with Armada Labs, a leading software developer for the debt management and financial services industry, EPIC created a loan management platform that helps payday loan lenders more effectively manage their portfolios.
In addition to their loan management platform, EPIC has created and will debut a Lead Management Platform that provides lenders the tools necessary to monetize data and maximize profits.