St. George, Utah (PRWEB) March 12, 2013
LogMyCalls, the next-generation call tracking and call analytics solution, today announced they will be speaking and exhibiting at LeadsCon Las Vegas—the foremost performance marketing and lead generation event in the world.
LeadsCon will be held March 19-20 at The Mirage Hotel & Casino in Las Vegas. LogMyCalls will be exhibiting at Booth 622.
In addition to exhibiting at LeadsCon, LogMyCalls will be speaking twice at the event. They will participate in the widely attended and highly anticipated product launch showcase. LogMyCalls will unveil their proprietary conversation analytics platform—allowing pay-per-call marketers to determine whether a call is a good call or a bad call, based on what is actually said during the conversation. The LeadsCon launch showcase is on Tuesday, March 19 at 10:30 am.
The second session in which LogMyCalls is participating is titled, ‘Pay-Per-Call: Why Duration Isn’t Enough.’ This session will be held on March 19 at 3:30 PM. It will discuss how huge advances in call analytics can help pay-per-call advertisers, affiliates and lead buyers make more money by telling good calls from bad calls.
Performance marketers—specifically those driving calls via mobile CTC, or pay-per-call—use LogMyCalls to track which marketing channels and affiliates are producing high quality phone calls. LogMyCalls records calls and—in a revolutionary feature set—actually tracks what happens during the call. LogMyCalls uses complex speech recognition technology and sophisticated proprietary algorithms to track marketing ROI, gather call analytics data, assign lead scores, and automate marketing actions. LogMyCalls does all these things based on the phrases, words and intonations it ‘hears’ during the call conversation.
“LeadsCon has been a great event for us in the past and we’re thrilled to unveil conversation analytics to the LeadsCon attendees,” said Jason Wells, CEO. “This is one of the best performance marketing and affiliate marketing events in the world. We’re thrilled to participate in the LeadsCon launch showcase—it is a huge deal for us.”
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LogMyCalls is the next generation of intelligent call tracking and mobile marketing automation. This award-winning application allows businesses to gather conversation analytics and track phone calls generated via SEM, SEO, PPC and other online traffic channels. It allows marketers to score leads, map close rates and even automate marketing. LogMyCalls marries big data and phone calls. It is a service of ContactPoint. For more information visit LogMyCalls.com or call 866-811-8880.