The LeveragePoint platform provides a very useful capability that our product development and pricing teams can use to manage customer data to support our value management strategy implementation. Amar Ali, Travelport’s Vice President of Strategic Pricing
Cambridge, MA (PRWEB) September 20, 2010
LeveragePoint Innovations Inc. (http://www.leveragepoint.com), has added powerful data search functionality to its LeveragePoint for Value Management collaboration platform. This latest release enables marketers to easily find essential data to quantify their value propositions from multiple company data sources, including customer feedback from sales people.
According to Ed Arnold, Vice President of Products at LeveragePoint, “Value models run on data. Inevitably, one of the first things a client asks once they realize how easy it is to build value models is: where do I find the right customer and competitive data? ” The new functionality allows any user to search among the company’s database of existing value models, customer and competitive databases, as well as sales tools. Arnold noted, “As people use this platform across the enterprise -- for sales, marketing communication, product development, and even strategic pricing –- this marketing intelligence database grows and becomes a very valuable asset.”
Travelport, a leading global distribution system (GDS) provider, is one of the first companies to utilize this functionality. According to Amar Ali, Travelport’s Vice President of Strategic Pricing, “The LeveragePoint platform provides a very useful capability that our product development and pricing teams can use to manage customer data to support our value management strategy implementation.”
As a Software-as-a-Service) (SaaS ) provider, LeveragePoint adds new functionality and usability enhances on a monthly basis. New releases and enhancements are often guided from their users. A future release is planned that extends the data search capability to external, third-party sources such as Hoovers, Factiva and internet search engines.
Travelport (http://www.travelport.com) is a broad-based business services company and a leading provider of critical transaction processing solutions to companies operating in the global travel industry. Travelport is comprised of:
- Global distribution system (GDS) business that includes the Worldspan and Galileo brands
- GTA, a leading global, multi-channel provider of hotel and ground services
- Airline IT Solutions, which hosts mission critical applications and provides business and data analysis solutions for major airlines
Travelport also owns approximately 48% of Orbitz Worldwide (NYSE: OWW), a leading global online travel company. Travelport operates in 160 countries, reported 2009 revenues of $2.2 billion and has approximately 5,400 employees. Travelport is a private company owned by The Blackstone Group, One Equity Partners, Technology Crossover Ventures and Travelport management.
LeveragePoint Innovations Inc. (http://www.leveragepoint.com) is an innovative provider of Software-as-a-Service solutions for Customer Value Management, helping business-to-business companies prove their product’s value relative to their competition. LeveragePoint's online smart tools define key value drivers and communicate this information through the sales force to customers, enabling companies to capture additional value in higher prices and faster sales. LeveragePoint’s Customer Value Management Suite was designed by the world's leading experts from the Strategic Pricing Group including Tom Nagle and John Hogan, capturing their expertise in software to help companies create, communicate and capture the full value of their products and offerings. LeveragePoint provides a unique collaborative platform for product, marketing, pricing, and sales, facilitating communication in the entire organization. LeveragePoint Innovations Inc. is headquartered in Cambridge Massachusetts with clients and services worldwide.