LI Advantage Payroll Announces Appointment of New Sales Manager

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Long Island Advantage Payroll Services, the region’s largest independently owned payroll provider is pleased to announce the appointment of Daniel Ortiz to the position of Sales Manager. In this role, Daniel will focus on growing and developing LI Advantage’s current sales team, as well as its expanding base of referral partners and enhancing our partner programs.

Daniel comes to the position with a wealth of managerial sales experience that will certainly prove beneficial. In his previous roles, Daniel led a sales team with a proven record of sales growth year-over-year and through intensive mentoring produced multiple award-winning salespeople. At Advantage, Daniel will be using those skills to hire new sales reps to cover expanded territory, coaching existing sales representatives and using his knowledge to create an industry leading sales training program. In addition, he plans to focus on the strengthening and implementation of current and new programs for our valued partners and clients.

“Daniel will bring invaluable sales experience and leadership to our team,” said President and Co-Owner of LI Advantage, Rob Basso. “His ability to mentor our team and give personalized advice will ensure our continue growth and only further improve our relationships with our clients and referral partners.”

Daniel resides in Babylon with his wife Rita and their three sons Eric, Daniel, and Alexander. His wife, Rita, is a cancer survivor and together as a family they are proud to support the fight against cancer.

Long Island Advantage Payroll Services is the region's largest independently owned payroll provider. After servicing the region for fourteen years and the nation for more than thirty, Advantage Payroll is strongly committed to delivering the best in customer service, payroll, human resources and time and attendance management while playing a pivotal role in various community outreach initiatives. Long Island Advantage Payroll has the highest customer satisfaction rating among payroll providers in the region. For more information contact LI Advantage Payroll at 516-931-8400 or visit Advantage online at

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Christine Cesarino
Advantage Payroll Services
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