Lionstone Watches Redefines the Luxury Watch Industry, Launches First Crowdfunding Campaign for a High-Tech Ceramic Watch

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Lionstone’s Indiegogo campaign went live today with a goal of raising $14,800 for their affordable but high-quality timepieces.

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People check their wrists an average of 50 times a day. It is hard to describe, but when you wear an alluring watch and check the time, there is a short burst of pleasure and satisfaction that goes along with realizing what time it is.

Lionstone Watches has launched the first-ever crowdfunding campaign for a luxury ceramic watch made available at an affordable price. The campaign went live on Indiegogo today, March 30, 2015, and will run for 30 days with a goal of raising $14,800.

Lionstone’s line currently contains two watches, the Superslim and the Superslim Ceramic. The Superslim line has genuine leather straps accented with white stitches. This line is available in Classic Silver and Midnight Black. The men’s Superslim Ceramic will be available in Jet Black, and the women’s line will be available in Jet Black and Alpine White with rose-colored details.

“Timepieces are an important part of fashion, but there is even more to it than that,” Daniel Kampf, Founder of Lionstone Watches, said. “People check their wrists an average of 50 times a day. It is hard to describe, but when you wear an alluring watch and check the time, there is a short burst of pleasure and satisfaction that goes along with realizing what time it is. Some things go out of style but a beautiful timepiece never will. It will make you happy over and over again.”

Kampf and the Lionstone team have focused on their line made from high-tech ceramic material as the peak of luxury timepieces. The ceramic is harder than stainless steel, and thus resistant to scratches or staining. However, the material feels cozier and warmer than stainless steel when wrapped around the wrist, making the slim but striking watch a perfect everyday accessory with a luxurious feel.

Similarly, the classic Superslim line embodies Lionstone’s emphasis on a superior quality watch without an absurd price tag. The classic appearance enables it to transition from a casual t-shirt outfit to a night out in a suit. But the true beauty of this watch is in the details. The stainless steel case is delicately grooved and features antique-inspired curved lugs. The sunray dial subtly reflects, leaving the focus on the sword blade-shaped hands. The hand-made, high-end genuine leather strap is accented with white stitching.

Lionstone is dedicated to providing quality products at an affordable price, and has backed all First Edition watches that are purchased through the Indiegogo campaign with a 3-year limited warranty. Most quality ceramic watches hit the market starting at $400. However, Lionstone’s Superslim Ceramic watch will be made available to early contributors on Indiegogo for just $129. This is a $70 discount from the eventual retail price of $199. The leather Superslim Classic is available to the first few contributors for $69, which is a $40 discount from the eventual retail price of $109. To buy a watch from Lionstone’s line, or for more information, visit http://bit.ly/LionstoneIndie.

ABOUT LIONSTONE WATCHES

Lionstone Watches is a startup watch brand based in Munich, Germany. It was founded by Daniel Kampf and Fabian Hofmann in 2014. They now lead a team of students, graduates and entrepreneurs who have a collective passion for watches and horology. This passion results in a constant desire to improve the current luxury watch market by making quality and elegant timepieces more affordable. The team has spent months experimenting with various designs and working with leading manufacturers in order to offer a modern, quality ceramic watch at a low price. To learn more about Lionstone Watches, please visit http://lionstonewatches.com/.

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Erin Kenny
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since: 03/2015
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