Fender® Musical Instruments Corp. Rocks Little Kids Rock World with Gift of Drums

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Company donates hundreds of new drum kits to nonprofit that puts music back in underserved public schools

Little Kids Rock is on the cutting edge of music education in our schools, and we feel honored to be a part of their mission.

The heart of rock 'n' roll is still beating in public schools, and is now being made exponentially louder by the extraordinary generosity of the Fender Musical Instruments Corporation, one of the world's largest and most revered musical instrument companies.

The Scottsdale, Ariz.-based company is celebrating "Music in Our Schools Month" in March 2009 by donating 262 Starcaster® drum sets to Little Kids Rock (LKR), a nonprofit organization that provides free instruments and lessons to low-income public school students.

"We're very excited about our drum set donation to Little Kids Rock, and we know this will go miles in helping children and school music programs nationwide," said Bob Morris, Fender's director of music education. "Little Kids Rock is on the cutting edge of music education in our schools, and we feel honored to be a part of their mission."

Some of Fender's best-known artists, including bassists Stu Hamm and Duff McKagan (Guns N' Roses, Velvet Revolver), and guitarist John 5 (Rob Zombie, Marilyn Manson) are also active supporters of LKR.

"This is an amazing gift and an inspired way to celebrate Music in Our Schools Month," said LKR founder David Wish. "It's the largest single drum donation to Little Kids Rock, and it comes on the heels of a partnership with Fender where they supply us with guitars. This makes Fender our top corporate benefactor, and they are having a profound impact on the lives of economically disadvantaged kids who are now getting the chance to learn music."

Wish said the drums would be dispersed throughout the program, now active in more than 700 schools in 19 cities nationwide.

Music in Our Schools Month was started in 1973 by the National Association of Music Education to raise awareness of the importance of quality music education. Participating schools and organizations showcase the talents of students, teachers, band directors and music supporters. LKR will continue its celebration with a series of visits by artists who will be teaching and jamming with kids in the program. Details of these events will be announced shortly.

About Little Kids Rock

Little Kids Rock is a national nonprofit organization that transforms the lives of low-income children by restoring and revitalizing music education in U.S. public schools. It was founded in San Francisco in 1996 by David Wish, an elementary school teacher who had grown frustrated with the lack of music education funding at his school. Today, Little Kids Rock (LKR) is the largest provider of free instruments and teacher training to underserved kids in public schools in the United States. LKR serves more than 37,000 students in New York, California, Texas, Florida, Illinois, New Jersey, Georgia, Pennsylvania, Tennessee, Louisiana, and Washington, D.C. The organization teaches kids how to play pop, rock, reggae, funk, blues, rap and hip-hop music. LKR students not only perform, but also compose and record their own music.

More information can be found at http://www.littlekidsrock.org and http://www.littlekidsrock.tv.

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Deborah Grant

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