Online companies need, more than ever before, to learn exactly what their customers and prospective customers are finding and seeing online.
Sunnyvale, CA (PRWEB) May 19, 2011
In the interview, Koestler will outline the role of market price intelligence for online retailers, travel booking sites and hotel chains in today’s web-centric economy. With online shoppers growing more and more savvy, he explains, online retailer, hotel chain or travel booking site are finding it critical to understand what their competition is doing. “Online companies also need, more than ever before, to learn exactly what their customers and prospective customers are finding and seeing online.”
As a result, Koestler says, more companies conducting online sales transactions are adopting advanced price intelligence as a best practice. In the interview, he explains price intelligence, the computer-based systems that identify, compare and analyze pricing and other revenue-related data for a business’s own operations as well as its competitors. He details how online retailers use price intelligence for comprehensive modeling and ongoing “what if” analysis as they determine best prices and rates.
A complete airing schedule of the interview may be seen here.
Lixto, Inc. (http://www.lixto.com, http://www.twitter.com/LixtoNvalley)
Lixto, Inc., is an international leader in web data extraction and analysis. Extracting specific, precise data from the web, Lixto empowers better decision-making, drives operational performance and offers competitive price visibility. The company’s Price Intelligence Suite extracts specific and precise data from the web, allowing sales, pricing and financial managers to access and monitor information on thousands of products and price/rate points across multiple websites quickly, accurately and reliably. The SaaS-based suite offers advanced market analytics, price optimization planning and integration of qualitative rankings and reviews.
Companies throughout the world, including Fujitsu Technology Solutions, Hama, hotel.de, Iberostar Hotels and shopping.com have adopted Lixto solutions.
# # #