United Stationers and Local Lead Engine Team Up to Introduce MyAlera.com and Cutting-Edge Dealer Locator Software

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Alera, One of the Nation's Largest Office Furniture Brands, Uses Local Lead Engine to Meet the Evolving Needs of Their Dealer Network


Spectrum Communications & Consulting, Inc. is pleased to announce the introduction of Local Lead Engine, innovative new dealer network software that has worked with United Stationers to increase the online visibility and local lead generation for their Alera office furniture brand, its dealers and affiliates. Search engines have evolved how results are displayed and because of this, dealers of Alera, one of the nation's largest office furniture brands, were no longer being found individually. Using Local Lead Engine's new, state-of-the-art internet marketing technology, both the website MyAlera.com and an optimized dealer locator have been launched to meet these changing needs. MyAlera.com provides up-to-date product information to office furniture buyers and customers while also connecting buyers with local Alera office furniture dealers.

Local Lead Engine is a website tool that connects to Alera's high-authority site for top-ranking search and local results. By utilizing their website's optimized strength and Local Lead Engine's advanced technology, unmatched search engine marketing results have been achieved for each dealer on an individual and local level. Each Alera dealer across the nation is part of one virtual dealer network that major search engines such as Google, Yahoo!, and Bing can crawl, index and rank as part of a single organization. By using this all-encompassing dealer network tool, United Stationers can efficiently manage its Alera brand, and its dealers, in one convenient platform.

As a result, Alera dealers have benefited from top-ranking search results and increased online exposure by seeing lead generation maximized from local customers that are actively searching for their products and services. With the launch of both MyAlera.com and Local Lead Engine's cutting-edge dealer locator, Alera's dealers have become better connected with their customers while generating significant online leads and new business opportunities that could have otherwise been missed. Local Lead Engine is proud to help a national industry leader, such as United Stationers, support their brands and affiliates using today's advanced technology.

About Local Lead Engine:
Local Lead Engine is state-of-the-art software that leverages the strong online presence of a parent company for cutting-edge search engine marketing, high internet visibility and lead generation for all affiliates. Owned by Spectrum Communications & Consulting, Inc., Local Lead Engine has already been implemented into several websites for national parent companies. Its design and features are completely customizable to each parent company's visions, requirements and needs. Local Lead Engine works with individual dealers to reach out to their parent companies as well as with parent companies to explain the technology and benefits to their dealers around the country. See Local Lead Engine in action at http://www.MyAlera.com or check out our website at http://www.LocalLeadEngine.com for more information.

About Spectrum Communications & Consulting, Inc.:
Spectrum, an internet marketing firm, is always seeking new and innovative ways to provide the highest standard of service while developing comprehensive tools to connect their clients to their customers. In business for over 20 years, Spectrum has shown its clients how to generate revenue to grow their businesses. Spectrum's office is located just outside of Chicago at 3701 Algonquin Road, Ste. 200, Rolling Meadows, IL 60008. Contact Spectrum at 847.577.1600 or on the web at http://www.spectruminc.com/.

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