Once Lost in Online Searches, Business Owners Can Now be Found by More Customers

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New "List and Found" service helps businesses get found where it matters most, locally.

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Every second, an average of 634 local searches are completed, and an estimated 20 billion local searches will be made by the end of 2006.* Studies show that 60 percent of all purchases that begin with online research end at a local store offline. But with so many search options on the Internet, businesses often get lost in the process.

The new "List and Found" service (http://www.listandfound.com) launched this week provides a one-stop solution that gets businesses listed and found in a multitude of online search directories, including Google Local, Yahoo! Local, Yellowpages.com, Superpages.com, Switchboard, and more. A List and Found Profile provides a completely searchable local listing that includes information such as business description, brands offered, details on products and services, address, phone and fax, map, direction links, hours of operation, service area, and business logo.

In announcing the new service, Gary Remy, founder of List and Found, noted, "When someone performs an online local search, the two most critical factors in determining what shows up in the results are how close the business is to the searcher and whether there is a match on the keywords being searched upon. If a business owner doesn't have a profile with the right keywords listed, then they won't be found. We designed List and Found to provide businesses with an easy way to be found by people who are searching for local products and services, and to keep their profiles current in a wide variety of local online search engines and directories. Research has shown that people in the US spend 80 percent of their budgets within 50 miles of their homes. We created List and Found to give business owners a simple, turnkey way to compete with larger companies to capture their share of that spending."

Some large companies can afford to hire big advertising agencies to establish their local search profiles and keep them up to date, but until now there has not been an easy and economical solution for every company. At just $14.99 a month (or only $149.99 if paid for annually), the new List and Found service at http://www.listandfound.com provides a simple and highly economical means for businesses to enjoy widespread online visibility at a very modest investment.

  • The Kelsey Group, August 2005.


Craig Tomas

List and Found

1011 Highway 6 South, Suite 320

Houston, TX 77077


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