When Dr. Zuk came to Trump University, he brought impressive dental expertise, but lacked the knowledge and skills to promote himself and his technology
New York, NY (PRWEB) February 5, 2008
Successful Canadian dentist Dr. Michael Zuk recently rolled out new, aggressive marketing tactics with the help of Trump University to promote his revolutionary orthodontic technology--High Speed Braces.
From a toothache mascot to targeted radio spots to Internet advertising, Dr. Zuk employs creativity and innovation learned with Trump University's Marketing Mastery Program to spread his message about High Speed Braces. Pioneered by Zuk, High Speed Braces shorten the time orthodontic patients wear oral appliances by up to 12 months. Zuk, based in Red Deer, Alberta, uses new bracket technology and advanced wires made out of titanium to create less friction, speeding treatment time and reducing pain. Patients report amazing results in as little as five to six months.
"I knew I had cutting-edge technology, but I needed to market it better," said Zuk. "I already had some traditional advertising in place, but new technology calls for new marketing methods. I didn't want to invest money in a 'shotgun' approach to advertising, so I enrolled in Trump University's Marketing Mastery Program. They helped me hone and validate my skills in all areas of marketing."
"When Dr. Zuk came to Trump University, he brought impressive dental expertise, but lacked the knowledge and skills to promote himself and his technology," said Josef Katz, Vice President of Marketing for Trump University. "Our Marketing Mastery Program gave him the tools to focus his marketing strategies in a way that provides measurable results for each campaign. With some creative changes in targeting, location, design and messaging, Dr. Zuk has seen exponential growth in his dental practice."
The innovative skills Zuk acquired at Trump University have taken him beyond the traditional advertising avenues preferred by the dental field. Zuk's new strategies have increased his patient ratio by nearly ten to one. Additionally, since implementing the strategies he learned in the Marketing Mastery Program, Zuk was named Number One Dentist in Red Deer and expects his practice to continue experiencing explosive growth.
About Trump University
An exceptional perspective on building success, a hands-on approach, a world-class faculty and Ivy League quality curriculums are what make Trump University unlike any other online education Institution in the world. Since 2005, Donald Trump's online university has been teaching its thriving community of members everything from real estate investing, to marketing, entrepreneurship skills, business planning, management, wealth creation and many other subject matters that appeal to aspiring entrepreneurs and business professionals. To learn more visit http://www.trumpuniversity.com
About Dr. Michael Zuk
A graduate of the University of Alberta, Dr. Michael Zuk manages two practices in Alberta, Canada. He has perfected advanced orthodontic braces which combined with cosmetic dentistry techniques yield a new hybrid style that reduces treatment time and cost. His trademarked "High Speed Braces" are the net result of years of advances in the dental profession and marketing experience. Dr. Zuk also owns marketing companies that help dentists target particular patient desires. To learn more visit http://www.HighSpeedBraces.org