Prescott, AZ (PRWEB) August 29, 2006
Marketing and copywriting expert Michele PW (Michele Pariza Wacek) has launched her comprehensive newsletter, Results!. It’s part of a branding overhaul that marks PW’s emergence as a leading strategic marketer for entrepreneurs who think big. According to PW, she designed her newsletter as a hard-hitting resource for both successful entrepreneurs as well as those who are still up-and-coming in the information field. The title of the newsletter underscores its intent.
"The people I love to work with are the ones who have big plans for their business and their life. They have an attitude I'm looking for, a mindset," PW said. "They think big in selling their services or products."
Results! is available by free email subscription on PW’s website, http://www.MichelePW.com. Like PW’s website, the newsletter provides high-value educational content, including tips on free classes and events as well as wisdom from PW’s own life experience.
Each issue features a brand new article on small business marketing from the series that helped make PW’s web site a top-ranked destination. It also includes a section that, according to PW, readers won’t find in any other newsletter – a blog written by her Border Collie, Nick. Barks from Nick the dog provides a cross-species take on copywriting and frequently, comic relief.
“I let Nick blog because one of the most powerful tools a writer has is creativity,” PW said. “Nick’s perspective sparks that creativity.”
Since the newsletter is part of her Rev Up Your Results Toolkit, everyone who signs up will also receive two special reports, "5 Deadly Copywriting Mistakes – Are They Killing Your Business?” and “10 Tips to Make Your Marketing More Creative.” The toolkit normally sells for $189.
Results! replaces PW’s two previous ezines, Create! And Create! A Market. PW says that Results! better reflects what she offers her clients these days – powerful marketing tools that translate into powerful results.
The story told by one of PW’s clients, Melanie Benson Strick, president of the coaching firm Success Connections, is typical.
“In just one 2-day campaign I made $4,567 from two emails she wrote,” Strick said. “Michele also helped me position my live event in a way that I never could have done alone – and new people came because of what they read about. That event alone generated over $50,000 in revenue.”
Michele PW (Michele Pariza Wacek) is the owner of Creative Concepts & Copywriting, LLC a copywriting, marketing and creativity agency. She is the premiere direct response copywriter for entrepreneurs and small businesses. Michele specializes in both online and offline direct response strategies that create bottom-line results for clients and turn their web sites into sales machines. Visit her online at http://www.MichelePW.com to download her free special report "5 Deadly Copywriting Mistakes -- Are They Killing Your Business?"