Not having a totally integrated Internet Marketing Strategy for your small business will cost small business owners sales and profits day after day, year after year
San Diego, CA (PRWEB) December 18, 2012
A many small businesses have probably already discovered, it now takes more than a typical newspaper ad, radio spot and industry trade show to generate the sales they used to. Why? Because the dynamics of the market have changed dramatically. Consumers are more cautious than ever before and are doing more research to be sure they are getting the right products and services at the best possible price.
"According to Sitepoint.com, over 70% of clicks on Google go to organic results and 75% of people don’t click past the first page,” says David Carleton, president of Local Business Marketing Success in San Diego, CA. “As a Internet Marketing Keynote Speaker and as a small business marketing consultant, I tell my clients is that just having a website is not enough, in fact it's just the beginning. In most instances, if your business isn't on page one of Google, 7 out of 10 people will never find it, and if they can't find you, they can't buy from you either.”
"To make matters worse, take a look at all the time money and resources business owners spend creating beautiful websites that many of their clients and customers will never see, it can be very frustrating,” continued Carleton. That’s why I created the free “7 Steps to Local Business Marketing Success Guide." Small business owners looking to pick up a copy of this free guide, can do so by visiting the company's website at:
The problem is that most “brick and mortar” companies spend the bulk of their marketing efforts trying almost exclusively to drive traffic to their store or office, but forget to drive traffic to their website” said Carleton. “But the reality is that most prospects won’t take the time to visit a company in person until they have visited a company’s website. But if that website does not appear on page one, it may never be found.”
"Not having a totally integrated Website and Local Business Marketing Strategy for your small business will cost small business owners sales and profits day after day, year after year! The free guide was created to provide small business owners the tools they need to begin to dominate the search engines, generate more qualified leads and ultimately increase sales." said Carleton.
Strategies included in the report include, search engine optimization, video marketing, social media, lead generation and conversion, follow-up marketing and referral marketing. Owners looking to pick up a copy of the report, can do so by visiting the company's website at http://LocalBusinessMarketingSuccess.com
About Local Business Marketing Success
David Carleton is a San Diego Local Business Marketing Consultant who specializes in showing small business owners how to spend less and get more from their marketing and advertising using low cost strategies in local business marketing, lead generation and conversion, Internet marketing and social media.
Dave has been a keynote speaker for many industry, Chamber and trade groups across the United States and has written several books including The Ultimate Lead Generation System and The Essential Referral Marketing System. In addition, he has appeared on San Diego television several times including KUSI and CW6 providing unique strategies to small business owners on Social Media, Internet Marketing and Lead Generation.
To learn more go to: http://LocalBusinessMarketingSuccess.com